Mar 06, 2026 City Council Workshop Meeting

[III.1) City Council priority and vision setting for the City, which requires a broad discussion of City operations and business, to include any or all of the following topics. (A portion of this item will be facilitator-led. Topics may be taken up in any order and discussions may include visioning, strategic development, priority setting, governance alignment, key initiatives, and meeting structure.)   1. Economic Development Projects and Initiatives2. Public Safety3. Development of Downtown Kyle4. Land Development Codes5. Capital Improvements Projects and Transportation6. City Facilities, Recreation, Park and Trail Improvements7. Communications, Branding, and Information Technology8. Community Development and Beautification9. Comprehensive plan10. Lobbying Procedures11. City Charter, Resolutions, and Ordinances and State Statutes12. Organizational Culture and Performance Measures13. Finance and Annual Planning Process14. Events15. Boards, Commissions, Committees, and Task Forces16. Municipal Utilities17. City Operations, Programs, and Projects 18. Strategic Planning 19. City Council Team Building and Governance and Rules of Council]

[00:00:09]

COUNCIL'S ALWAYS CRACKED ME UP. I ASKED YOU ONE THING IF YOU ADD IT ALL UP. SO I ALWAYS JOKE WITH PEOPLE. I SAID COUNCILS ARE A UNIQUE GROUP TO WORK WITH BECAUSE YOU GIVE THEM INSTRUCTIONS AND THEN THEY JUST DO WHATEVER THE HELL. BUT THAT'S OKAY, I LOVE IT. ALL RIGHT, SO THE AGENDA FOR TODAY WE HAVE COVERED THE INTRODUCTION OF FUN FACTS. I'M GOING TO I'M GOING TO REMIND YOU OF WHY THIS IS IMPORTANT, WHY LEADERSHIP MATTERS A LITTLE PERSPECTIVE AND CONTEXT. THEN WE'RE GOING TO REVIEW WHAT WE DID LAST TIME. NOT WHAT I DID BUT WHAT YOU DID. SO THE WORK PRODUCT FROM LAST TIME. SO I'M NOT GOING TO GO BACK AND COVER ALL THAT STUFF AGAIN. JUST THE OUTPUT. AND THEN I WANT TO JUMP INTO VISION BECAUSE ONE OF THE MOST IMPORTANT THINGS FOR COMING TOGETHER AS A TEAM, WHICH IS WHAT YOU GUYS HAVE SAID, IS ONE OF THE MOST IMPORTANT THINGS FOR YOU TO DO IS HAVING A COMMON VISION.

WITHOUT THAT, YOU GET A LOT OF IN MY EXPERIENCE, THERE'S ALWAYS A LOT OF INFIGHTING BECAUSE IT'S LIKE, I THINK THIS IS A GOOD IDEA AND YOU'RE LIKE, I DON'T THINK IT'S A GOOD IDEA.

AND IF WE DON'T HAVE A COMMON VISION, HOW DO WE TELL? I MEAN, IT'S A GOOD IDEA FOR MY VISION, A GOOD IDEA FOR YOUR VISION. AND THAT'S WHERE THE DISAGREEMENTS COME IN. SO GETTING A COMMON VISION OF WHAT YOU WOULD LIKE TO CREATE IN THE CITY OF KYLE IN SOME POINT IN THE FUTURE, AND THEN TALK A LITTLE BIT ABOUT THE RULES OF ENGAGEMENT. SO HOW ARE YOU GOING TO AGREE TO HOLD EACH OTHER ACCOUNTABLE FOR INTERACTING WITH EACH OTHER, INTERACTING WITH STAFF AND THEN WITH THE GENERAL PUBLIC? SO JUST GET ON THE SAME PAGE WITH THAT. SO THAT'S PRETTY MUCH TODAY. TOMORROW WE'LL FINISH UP AND CARRY ON THAT VISION WITH A SET OF HIGH LEVEL BALANCED SCORECARD GOALS. SO WE'LL CREATE A FINANCIAL GOAL, AN INTERNAL PROCESS GOAL, A CUSTOMER EXPERIENCE GOAL AND AN EMPLOYEE SLASH CULTURE GOAL.

RIGHT. SO THIS GOAL IS FURTHER DEFINE THE VISION. AND THEN YOU'LL TALK A LITTLE BIT ABOUT BUDGET AND WHAT ARE YOUR BUDGET GOALS. AND KIND OF WHAT ARE THE BUDGET PROCESS GOING TO LOOK LIKE. IT'S A FORESHADOWING ON THAT. WE WANT TO TALK ABOUT THE STRATEGIC PLAN AND TALK ABOUT HOW YOUR VISION ALIGNS WITH THE CURRENT OR THE PREVIOUS STRATEGIC PLAN, AND GET AN UPDATE ON THAT. AND THEN WE'RE GOING TO JUMP INTO SOME KEY INITIATIVES, AND YOU'RE GOING TO GO THROUGH ALL THE KEY INITIATIVES ONE BY ONE. THE STAFF'S GOING TO TAKE YOU THROUGH THOSE. I HAVE A LITTLE EVALUATION SHEET, OF COURSE, BECAUSE I HAVE SOMETHING FOR IT THAT YOU CAN SAY. HOW IMPORTANT IS THIS INITIATIVE FOR YOU TO ACHIEVE YOUR YOUR MISSION? BECAUSE THAT'S WHERE WHEN YOU GET REALLY EFFECTIVE, THAT'S WHERE YOU START THINKING. WHEN YOU SEE A GOOD IDEA, WHEN YOU SEE SOMETHING NEW, DOES THIS HELP ME ACHIEVE MY VISION, AND IF SO, HOW? AND IF IT DOESN'T, WHY? WHY SHOULD I DO IT? THAT'S TRUE. THAT'S TRUE. RIGHT? SO WHEN YOU DO YOUR VISION, THINK ABOUT THAT. YOU'VE GOT TO YOU'VE GOT TO JUSTIFY ALL THE STUFF YOU'RE DOING. DOES IT HELP YOU ACHIEVE YOUR VISION? RIGHT. SO YOU'LL EVALUATE THAT FIRST AND THEN YOU'LL GET A URGENCY EVALUATION. SO YOU WANT TO START NOW AND GO FAST. YOU WANT TO START NOW. GO SLOW. YOU WANT TO START LATER OR DO YOU WANT TO JUST NOT START AT ALL.

AND YOU'LL GET TO EVALUATE EACH INITIATIVE ON THAT. AND THEN WE'LL PULL EVERYBODY TOGETHER.

WE'LL PUT IT THROUGH A REGRESSION ANALYSIS. WE'LL DO A BIG RUBRIC. WE'LL GENERATE A PRIORITY LIST THAT'S YOURS ON THE MOST IMPORTANT INITIATIVES. AND THAT SHOULD GIVE A LOT OF REALLY GOOD INPUT AND DIRECTION FOR COUNCIL, BECAUSE THE TRUTH OF THE MATTER IS, AS THE MAYOR MENTIONED, YOU ALL HAVE A VISION, WHETHER YOU REALIZE IT OR NOT. YOU HAVE A VISION FOR THE CITY. THE FIRST CITY MANAGER I EVER WORKED WITH SAID, I NEED THREE THINGS FROM COUNCIL. I NEED A COMMON VISION, I NEED CONSISTENCY, AND I NEED TO BE ABLE TO PRIORITIZE INITIATIVES. THOSE ARE THE THREE THINGS. ONCE I GOT THOSE, I'M OFF AND RUN. I'M GOING TO DELIVER THE VISION OF COUNCIL. SO THAT'S WHAT THIS IS ALL ABOUT. IS THERE ANY QUESTION BEFORE I JUMP INTO THIS? I LIKE I NORMALLY DO, I'VE KIND OF TALKED ABOUT A LOT OF WHAT I WAS GOING TO TALK ABOUT, THE REST OF THE SLIDES, BUT ONE OF THE THINGS I LIKE TO KEEP IN MIND IS WHAT WHEN I TALK ABOUT LEADERS AND TALK TO LEADERS IS WHAT DO FOLLOWERS NEED? AND THE PEOPLE FROM GALLUP DID A BIG SURVEY AND DETERMINED THAT THERE'S FOUR KEY THINGS FOR PEOPLE THAT FOLLOW. YOU NEED. WE TALKED ABOUT THIS LAST TIME TRUST, COMPASSION, STABILITY, AND HOPE. SO ASK YOURSELF AS WE GO THROUGH THIS AND WE GO THROUGH THESE EXERCISES, EXERCISES, HOW DO THESE THINGS THAT WE'RE DOING HELP US BUILD TRUST, COMPASSION, STABILITY, AND HOPE FOR THOSE PEOPLE THAT ELECTED YOU OR CHOSE YOU TO BE? SO GETTING INTO THIS, DOES

[00:05:04]

EXCELLENT. WHY ANYBODY REMEMBER FROM LAST TIME. TAKING NOTES. DOES IT SET THE STANDARD. OKAY.

THAT'S ONE OF THE THINGS YOU NEED TO DO. WHY IS THAT IMPORTANT. ONE OF MY FAVORITE SAYINGS IS YOU'LL RISE TO THE LEVEL THAT YOU SET. SO KIND OF SETTING THE EXPECTATION. YEAH.

EXCELLENT. RIGHT. SO THAT'S REALLY REALLY CLOSELY TO THE WAY WE PUT IT. RIGHT. EVERY ORGANIZATION COMES INTO EXISTENCE WITH AN INITIAL SET OF GOALS IN MIND. WE CALL THOSE THE HORIZON ONE OR H ONE SET OF GOALS. AND YOU WORK REALLY, REALLY HARD AND YOU GET THERE AND YOU'RE SUCCESSFUL AND YOU DO A HAPPY DANCE AND SAY, HEY, I MADE IT. BUT THEN YOU LOOK UP AND GO, OH, WAIT, THERE'S MORE. TO THAT NEXT LEVEL. YEAH. SO IT'S LIKE THAT NEXT LEVEL THAT YOU SET NOW YOU COULD SAY. SO I'VE BEEN WITH TWO ORGANIZATIONS THAT SAY, YOU KNOW, WE'RE GOOD. I WANT TO STAY HERE. THAT'S MANAGING WELL, CAN YOU STAY HERE? NO, NO, NO.

THE LAW OF ENTROPY TELLS YOU YOU'RE MOVING FORWARD OR YOU'RE FALLING BACK. YOU CANNOT STAY HERE. ONE OF THE COMPANIES THAT SAID I WANT TO STAY HERE WAS ONE I WAS A PARTNER IN ONE. NO.

NO, THEY ARE A GREAT EXAMPLE, BUT THE ONE I WASN'T A LEADER OF A PARTNER. IF I WASN'T, I LOVED YOU ALL, BUT I. NO, BUT I, WE LOOKED AT IT AND WE WERE GOING THROUGH SOME STRATEGIC PLANNING SESSION AND WE WERE SITTING AROUND THE TABLE. WE WERE IN GRAND RAPIDS, MICHIGAN.

IT WAS A BEAUTIFUL DAY. AND MY AND THE SENIOR PARTNER JUST IN THE MIDDLE OF IT SAID, OKAY, STRAIGHT TALK GUYS. THIS WAS OUR THIRD YEAR IN A ROW TO DO THIS. ARE WE ACTUALLY GOING TO DO ANYTHING DIFFERENT THIS YEAR? AND WE LOOKED AROUND THE TABLE. NO PROBABLY NOT. I MEAN, WE'VE GOT PLENTY OF MONEY. WE'VE GOT PLENTY OF CLIENTS AND PLENTY OF TIME TO PLAY GOLF AND DO THE THINGS WE LIKE TO DO. I WAS YOUNG, I WAS SINGLE, IT WAS JUST ME. I'M GOOD. I DON'T REALLY NEED TO PUSH MYSELF TO DO MORE. SO WE TRIED TO STAY HERE AND YOU SEE THIS LITTLE DIP. THIS IS WHAT HAPPENS WHEN YOU TRY TO STAY HERE. THAT'S ONE REASON FOR THE DIP. AND THAT WHAT HAPPENS IS YOUR COMPETITION. AND WE ALL HAVE COMPETITION STARTS TO SWOOP IN AND STEAL YOUR CUSTOMERS, STEAL YOUR ATTENTION, STEAL YOUR EYEBALLS, AND INSTEAD OF MORE, YOU GET LESS. FORTUNATELY, WE WOKE UP IN TIME TO SAY, YOU KNOW WHAT? WE DON'T WANT LESS.

WE REALLY DO WANT MORE, AND WE'RE ABLE TO CORRECT THE SHIP. THE OTHER REASON THERE'S A LITTLE DIP HERE IS IN THE SHORT RUN, YOU MAY ACTUALLY GET WORSE RESULTS FOR A LITTLE WHILE BECAUSE YOU'RE MAKING A CHANGE. AND CHANGE CAN BE HARD. THAT'S WHY IT'S IMPORTANT TO BE INTENTIONAL ABOUT WHERE YOU WANT TO GO, SO THAT YOU CAN STEADY THE SHIP, THAT YOU CAN MAKE THE ADJUSTMENTS. ALL RIGHT. THE THING THAT'S GOING TO GET YOU FROM HORIZON TO HORIZON TWO IS LARGELY LEADERSHIP. YOU CAN GET TO HORIZON ONE ON THE BACK OF A FEW PEOPLE WORKING REALLY HARD. BUT IT GETS TO THE POINT AGAIN, WORKING HARD. AND THESE PEOPLE NEED TO REPLICATE THEMSELVES, GET RESULTS THROUGH OTHER PEOPLE IN ORDER TO GET TO THE NEXT LEVEL. IF YOU WANT TO STAY AROUND THIS AREA, YOU DON'T REALLY NEED SUPER STRONG MEMBERSHIP IF YOU WANT MORE.

THAT'S WHY LEADERSHIP MATTERS. WE BREAK THIS DOWN A LITTLE BIT FURTHER. THIS HORIZON. ONE LEVEL OF RESULTS IS YOUR CURRENT RESULTS. AND ANYTHING ON THIS SIDE OF THE EQUATION OF YOUR EQUATION IS THINGS YOU MEASURE, RESULTS OF THINGS, END OF PROCESS, REVENUE, EXPENSES, NET INCOME, CITIZEN ENGAGEMENT, EMPLOYEE ENGAGEMENT, NUMBER OF PEOPLE THAT ATTEND YOUR FESTIVAL. ALL OF THAT ARE RESULTS, AND YOUR RESULTS IS BEING DELIVERED. BY YOUR WAY.

YOU'RE PERFORMING THINGS ON THE PERFORMANCE SIDE OF THE EQUATION. YOUR PEOPLE, PROCESSES, TECHNOLOGY, STRATEGY, STRUCTURE, CONTROLS, CULTURE, ORGANIZATIONAL CAPABILITY. ALL OF THAT, TAKEN TOGETHER IS DELIVERING THE RESULTS YOU'RE GETTING. SO QUESTION DO YOU GUYS WANT MORE? DO YOU WANT BETTER RESULTS IN THE FUTURE HOWEVER YOU FIND IT OKAY. YES OKAY EVERYBODY THAT WAS REALLY EMPHATIC. WE'RE WORKING ON IT. YES. DO YOU WANT BETTER RESULTS IN THE FUTURE. THE QUESTION THEN BECOMES CAN YOU KEEP THIS SIDE OF THE EQUATION THE SAME AND EXPECT TO GET BETTER RESULTS? AND THE ANSWER IS NO, NO. IT SOUNDS LIKE EINSTEIN'S DEFINITION OF INSANITY. INSANITY. SO IF I WANT BETTER RESULTS IN THE FUTURE, I'M GOING TO HAVE TO CHANGE SOMETHING ON THIS SIDE OF THE EQUATION. I MAY NEED DIFFERENT PEOPLE OR PEOPLE WITH DIFFERENT SKILLS OR DIFFERENT PROCESSES WITH DIFFERENT TECHNOLOGY. THE

[00:10:05]

I GUESS HOPEFULLY THAT'S TRUE. THAT'S NOT THE ANSWER I'M LOOKING FOR, BUT HOPEFULLY IT'S TRUE. YEAH. ANYBODY ELSE WANT TO TAKE A STAB AT IT? THANK YOU FOR THAT. I FEEL LIKE PERFORMANCE IS AN OVERALL MEASURE OF WHAT THE RESULTS OF YOUR WORK PRODUCT ARE. GOOD ANSWER. IT'S STILL NOT THE ONE I'M LOOKING FOR. ANYBODY ELSE WANT TO TAKE A STAB AT IT? WHY DO YOU THINK IT WOULD GO FROM RESULTS TO PERFORMANCE? BECAUSE DOWN HERE YOU HAVE TO DO THIS FIRST. THAT GIVES YOU THIS. ANYBODY ELSE WANT TO TAKE A STAB AT WHAT WOULD YOU THINK THIS BOX. IN OTHER WORD, WE MIGHT CALL THIS BOX. THAT'S WHAT WE'RE DOING, RIGHT? YEAH.

EXCELLENT VISION. OKAY. WHAT DO YOU WANT THE RESULTS TO LOOK LIKE AT SOME POINT IN THE FUTURE? THAT'S WHY IT GOES THAT WAY. BECAUSE YOU CAN'T TALK ABOUT THE PERFORMANCE CHANGES UNTIL YOU KNOW WHAT YOU WANT TO ACHIEVE. RIGHT? ALL TOO OFTEN WE GO OVER HERE, WE SAY, LET'S CHANGE THIS, LET'S CHANGE THAT, LET'S CHANGE THIS. WE START DOING STUFF. WE HAD SOME WELL, SOME OF IT WORKS, BUT HOW DO YOU TELL? BECAUSE YOU DON'T KNOW WHAT YOU HAVEN'T LAID OUT WHAT YOU WANT THE END RESULT TO BE. SO THAT'S WHAT WE'RE GOING TO DO. THAT'S WHY THIS IS IMPORTANT. THAT'S WHAT I WANTED TO GET ACROSS, IS YOU ARE GOING TO DEFINE WHAT THESE RESULTS LOOK LIKE. AND A VERY HIGH LEVEL WAY. WE'RE NOT GOING TO GET DOWN TO THE NUMBERS, THE NITTY GRITTY OR ANYTHING MEASURABLE TODAY. BUT WE'RE GOING TO SAY WE WANT IN A GENERAL IDEA, THIS IS WHAT WE WANT FOR THE CITY OF KYLE AT SOME POINT IN THE FUTURE. AND THAT'LL GIVE YOU SOME DIRECTION ON. WELL, IF WE'RE GOING TO GO THERE, HERE'S SOME CHANGES WE GOT TO MAKE. I WAS LOOKING AT THE OPPOSITE. YEAH. PERFORMANCE LEADS TO YOUR RESULTS. YEAH IT DOES AND IT WILL IN THE FUTURE. BECAUSE THIS FUTURE STATE AS YOU IMPLEMENT THESE CHANGES, THAT BECOMES YOUR MODEL THE WRONG WAY. YEAH I KNOW LIKE YOU KNOW, YOUR PERFORMANCE, LET'S SAY FROM A BUSINESS STANDPOINT, YOU KNOW, YOUR RESULTS OR YOUR PROFITS, YOUR PROFITS, YOU FEEL SECURE LONGEVITY OF YOUR COMPANY. SO IN ORDER TO HAVE YOUR FUTURE, YOU KNOW, YOUR FUTURE RESULTS, YOU GOT TO HAVE YOUR PERFORMANCE. BUT I GUESS A LOT OF IT GOES TO YOUR CURRENT PERFORMANCE, WHICH LEADS TO YOUR RESULTS. AND THEN, YOU KNOW, YOUR FUTURE PERFORMANCE IS LIKE, THESE ARE OUR GOALS THAT WE'RE GOING TO HAVE FOR EACH SECTION OF OF OUR COMPANY OR OUR CITY. THIS IS THE PERFORMANCE AS EXPECTED. AND THESE ARE BECAUSE THESE ARE THE FUTURE RESULTS THAT WE WANT TO SEE. ABSOLUTELY. YEAH. AND YOU'LL NOTICE THIS, THIS ERA, THIS IS THE DELTA. THIS IS THE CHANGE THAT'S GOT TO HAPPEN. BUT YOU CAN'T JUDGE THE CHANGE UNTIL YOU KNOW WHAT KIND OF RESULTS. LET'S SAY TAKING A FOR PROFIT BUSINESS. THERE'S SEVERAL OF YOU THAT ARE ENTREPRENEURIAL IN NATURE. IF I WANT MY RESULTS TO BE 10% BETTER, I'M GOING TO HAVE TO MAKE CERTAIN CHANGES OVER HERE. IF I WANT MY RESULTS TO DOUBLE, I'M GOING TO HAVE TO MAKE DIFFERENT CHANGES OVER HERE. IF I WANT TO HAVE FIVE NEW BUSINESS LINES, I GOT A WHOLE DIFFERENT. I WANT TO OPEN UP NEW MARKETS. I HAVE DIFFERENT THINGS THAT HAVE TO HAPPEN OVER HERE, BUT I'M NOT GOING TO DO ANY OF THIS UNTIL I KNOW THE EXAMPLE I USE. DID I USE THE HAWAII EXAMPLE? YES, YES. YEAH, SOMETHING LIKE THAT. IF I WERE TO SAY TO YOU, GO DO ALL THESE THINGS, GO SET YOUR ALARM, PACK YOUR BAG, GAS UP YOUR CAR.

WHATEVER YOU'RE LIKE. NO, BUT IF I SAY TO YOU, WE'RE GOING TO GO TO HAWAII NEXT WEEK AND WE'RE GOING TO DO THIS THERE INSTEAD OF HERE, DO YOU WANT TO GO? YOU'RE LIKE, YEAH, IT'S PAINTING THIS PICTURE THAT'S COMPELLING OF THE FUTURE THAT PEOPLE WANT TO BE A PART OF.

THAT'S WHAT WE'RE GOING TO DO HERE. THAT'S WHAT THE VISION IS ALL ABOUT. NOW, ARE YOU GOING TO GET ALL THE WAY THERE TONIGHT? YES. THAT WOULD BE AWESOME. BUT HISTORICALLY

[00:15:01]

ALL OF YOU AGREE? EXACTLY. THAT'S WHAT I WANT. WE'D BE HERE SUNDAY AND WE'D STILL BE ARGUING ABOUT IT. SO THAT'S THE MAIN THING. THE OTHER THING IS THIS IS YOUR COMFORT ZONE.

YOU'RE DOING WHAT YOU'RE DOING. YOU GET WHAT YOU'RE GETTING. I HAVE THE PEOPLE WORKING THROUGH PROCESSES THEY'RE FAMILIAR WITH, USING, TECHNOLOGY THEY'RE FAMILIAR WITH. AND IF I AM GOING TO CHANGE THINGS, IF I'M GOING TO ASK THEM TO WORK ON THIS TOP LINE, IF THIS IS YOUR COMFORT ZONE AND I ASK YOU TO WORK UP HERE, YOU'RE BY DEFINITION YOU'RE GOING TO BE WHAT? UNCOMFORTABLE? UNCOMFORTABLE? YEAH. IF THIS IS MY COMFORT ZONE AND I'M ASKING YOU TO DO SOMETHING DIFFERENT TO GET A DIFFERENT RESULT IN THE FUTURE, YOU'RE GOING TO BE UNCOMFORTABLE. AND IN ORDER FOR YOU TO BE WILLING TO BE UNCOMFORTABLE, THREE THINGS GOT TO BE TRUE. YOU GOTTA WANT IT. YOU GOT TO BELIEVE IN IT AND SUPPORT IT. YEAH, I CAN'T REMEMBER WHAT THE THIRD ONE, I GOT IT. I GOTTA BELIEVE IT'S POSSIBLE. I HAVE TO HAVE FAITH THAT WE CAN DO IT. SO THERE WAS A THIRD ONE THAT OCCURRED TO ME, AND IT'S. I BLAME IT ON THE INSTITUTION. SO LEADERSHIP IS IMPORTANT. THAT'S WHAT WE'VE ESTABLISHED. AND IT'S IMPORTANT BECAUSE YOU WANT MORE. AND WE'VE SAID THE FIRST ROLE OF A LEADER IS TO SET DIRECTION.

COME TO ORDER. EXCUSE ME. IT'S NOT MORE IMPORTANT THAN THE OTHER ONES, BUT IT HAS TO COME FIRST BECAUSE IT GIVES RELEVANCE TO EVERYTHING ELSE. SO ONCE I HAVE MY DIRECTION SET AND MY STRATEGY IS IN PLACE, THEN I HAVE TO EXECUTE IT. YES. SO THAT TRANSITION IS HARD FOR ORGANIZATIONS. IS TRANSITIONING FROM STRATEGY TO EXECUTION. NOW WITHIN CITIES A LARGE PART LARGELY SETTING DIRECTIONS IN THE PURVIEW OF COUNCIL? AND THEN THAT TRANSITION AND SHARING THAT VISION STAFF IS IN A LARGE PART RESPONSIBLE FOR EXECUTING THE STRATEGY. OKAY.

AND THE THIRD REALLY IS EVERYBODY'S PURVIEW IS TO ENGAGE AND INSPIRE PEOPLE. IT DOESN'T SAY MOTIVATE BECAUSE PEOPLE ARE ALREADY MOTIVATED. IF YOU LOOK AT MASLOW'S HIERARCHY OF NEEDS, THAT'LL TELL YOU WHAT YOU'RE MOTIVATED BY. YOU'RE TRYING TO MEET THOSE NEEDS AND CLIMB THE HIERARCHY, CLIMB THAT LADDER TO GET TO SELF-ACTUALIZATION. SO I DON'T NEED TO MOTIVATE HIM. BUT I DO NEED AS A LEADER TO INSPIRE THEM AND TO ENGAGE THEM. AND WHAT DO I WANT THEM TO BE ENGAGED AND INSPIRED BY? THE VISION? YEAH, THAT THAT TOP LINE. THIS. THIS IS WHAT WE CREATE AS LEADERS. WE SET THIS VISION, AND THEN WE INVITE PEOPLE TO BE RELEVANT TO THE FUTURE. AND IF IT'S COMPELLING AND INSPIRING AND ENGAGING ENOUGH, THEY'RE GOING TO HELP ME. I DON'T HAVE TO TELL PEOPLE WHAT TO DO DIFFERENTLY. THEY'RE GOING TO TELL ME WHAT WE NEED TO DO DIFFERENTLY. HEY, IF WE WANT TO GO OVER HERE, HERE'S WHAT WE GOT TO DO. AND THAT'S WHEN YOU START HUMMING ALONG. SO SETTING X IS ALL ABOUT STRATEGY. THAT'S WHAT WE'RE GOING TO DO THIS WEEKEND. THAT GIVES RELEVANCE TO THE REST OF THIS. THINGS LIKE STRUCTURE. YOU CAN'T HAVE AN ORG STRUCTURE OR INFRASTRUCTURE PLAN WITHOUT KNOWING WHAT YOUR STRATEGY IS. STRUCTURE FOLLOWS STRATEGY. I PROBABLY TOLD YOU THE STORY ABOUT MY SISTER LAST TIME. I'LL REPEAT IT VERY QUICKLY BECAUSE I WANT TO REPEAT MYSELF. BUT MY SISTER WAS THE CORPORATE RELOCATION MANAGER. SHE WORKED FOR A CORPORATE RELOCATION COMPANY AND HER CLIENT WAS EXXONMOBIL. SHE WAS AN ACCOUNT EXECUTIVE. SHE HAD SHE HAD 40, 50 PEOPLE AT WORK FOR HER, AND SHE HAD THREE MANAGERS. AND SHE CALLED ME ONE DAY AND SAYS, HEY, LOOK, WE'RE LOOKING TO GO FROM THREE MANAGERS IN OUR DEPARTMENT TO I'M LIKE, OKAY, WHY ARE YOU CALLING ME? AND SHE GOES, YOU KNOW, A LITTLE SOMETHING ABOUT THIS HR KIND OF STUFF. AND, AND I'M LIKE THINKING, NOT REALLY, BUT I THINK, OKAY, WELL, BUY ME LUNCH.

I'LL TELL YOU WHAT I THINK BECAUSE I WANTED TO SEE HER ANYWAY. SO I PICKED A REALLY NICE RESTAURANT BECAUSE I WANTED LUNCH AND WAIT UNTIL AFTER WE ORDERED. AND I SAID, WHAT DO YOU GOT? SHE PUT TWO ORG CHARTS IN FRONT OF ME. ONE OF THEM HAD THREE MANAGERS, ONE HAD TWO. SHE SAID, DO YOU THINK IT'LL WORK? I HAD TO GIVE HER THE STANDARD CONSULTANT ANSWER.

MAYBE. DEPENDS. IT DEPENDS. IF YOU'RE GOOD, YOU HAVE TO KNOW WHAT IT DEPENDS ON. SO YOU PUT YOUR CONSULTANT HAT ON. WILL IT WORK FOR HER TO MOVE FROM THREE MANAGER TO TWO MANAGERS? WHAT DOES IT DEPEND ON? WELL, STRATEGY. WHAT'S YOUR STRATEGY? WHAT'S YOUR BUSINESS PROBLEM YOU'RE TRYING TO SOLVE? WHAT ARE YOU TRYING TO ACHIEVE WITH THIS? WHAT DO YOU WANT YOUR FUTURE RESULTS TO BE? AND SHE SAID WE HAVEN'T TALKED ABOUT THAT. SO I SAID GO FOR IT. IF

[00:20:08]

ALL RIGHT. SO IT'S ALL ABOUT THE CULTURE. AND THIS IS THE FIRST ELEMENT OF BONUS BONUS ITEM. THERE'S THIS CONCEPT IF YOU ALL HEARD OF IT'S CALLED VALUE PROPOSITION. AND IT COMES FROM THE BOOK AND THE THE DISCIPLINE OF MARKET LEADERS BY TRACY AND WEARS CAME BACK CAME OUT IN THE 90S. THERE'S REALLY ONLY THREE VALUE PROPOSITIONS FROM THEIR PERSPECTIVE. THEY STUDIED ALL THE GOOD, THE GREAT COMPANIES. AND THEY SAID, WHAT MAKES THESE COMPANIES THAT ARE SUCCESSFUL YEAR OVER YEAR OVER YEAR, WHAT SEPARATES THEM AND WHAT THEY THEIR HYPOTHESIS OR THE THEORY IS THAT WHAT SEPARATES THEM IS A LASER FOCUS ON HOW THEY DELIVER VALUE TO PEOPLE, AND THEY DETERMINE THERE WERE THREE. THE FIRST ONE IS BEST TOTAL COST, LOW COST PROVIDER. GIVE ME AN EXAMPLE OF BEST TOTAL COST. WALMART. WHAT'S THAT? WALMART. YEAH.

YEAR OVER YEAR SUCCESS AFTER SUCCESS. DRIVING A PENNY OUT OF THE PROCESS, BECOMING MORE AND MORE EFFICIENT, ETC. THE SECOND ONE IS TO BE THE INNOVATOR. THEY CALL THAT BEST PRODUCT.

BUT I'M GOING TO GENERATE INVENTION AFTER INVENTION AND CONSTANTLY LAUNCH NEW PRODUCTS.

AND HEY, YOU GOT ONE THAT'S STILL SELLING HALFWAY THROUGH. I'M GOING TO LAUNCH THE NEXT ONE. THEY'RE GOING TO STEAL SALES FROM THEMSELVES. APPLE, APPLE, FACEBOOK. AND THE THIRD ONE, THEY CALLED IT BEST TOTAL SOLUTION. I'M GOING TO SOLVE YOUR PROBLEM. I'M NOT GOING TO GIVE YOU WHAT YOU ASKED FOR. I'M GOING TO GIVE YOU WHAT YOU NEED. AND WHEN YOU CALL ME AND SAY, HEY, I NEED TO BUY 15 CHAIRS, I'M GOING TO SAY, WHO'S GOING TO SIT IN THEM? HOW OLD ARE THEY? HOW MANY HOURS DO THEY SIT IN A DAY? HOW MANY SHIFTS DO YOU RUN? HOW LONG DO YOU PLAN TO BE AND YOU BUILDING? AND I'M LIKE, DUDE, I JUST WANT TO BUY CHAIRS. I JUST WANT TO BUY CHAIRS. I'M GOING TO THE TOTAL COST BECAUSE THAT'S MY DECISION TO MAKE. BUT IF I WANT TO OPTIMIZE THE WORKSPACE FOR MY PEOPLE, I'M GOING TO GO TO A TOTAL SOLUTION COMPANY. NOW, THE REASON THIS IS IMPORTANT IS AS YOU'RE DEVELOPING YOUR VISION, IT HAS TO REFLECT WHAT YOU WANT TO DO, HOW YOU WANT TO DELIVER. AND THE BOTTOM LINE IS YOU CAN'T DELIVER THE TOTAL SOLUTION. ON A TOTAL COST BUDGET. YOU CAN'T HIRE THE BEST PEOPLE, THE MOST INNOVATIVE PEOPLE, AND PAY THEM THE LOWEST WAGES BECAUSE THEY WON'T STAY THERE. BECAUSE I'M SORRY, DOES THAT RESONATE WITH EVERYBODY? YEAH. ALL RIGHT. SO THIS IS A GREAT CONCEPT AND I CAN COVER

[00:25:04]

AND IF YOU THINK ABOUT BEST TOTAL COST MCDONALD'S AND THE TOTAL COST IS NOT THE CHEAPEST.

IT'S THE TOTAL COST OF OWNERSHIP. RIGHT. SO MCDONALD'S INNOVATES THE DRIVE THROUGH. SO I HAVE TO GET MY CAR TO GET A BURGER DRIVES MY ACQUISITION COSTS DOWN. TOYOTA IS THE BEST TOTAL COST COMPANY. RIGHT. AND AND THEIR GOAL IS TO BE THE LOWEST COST OF OWNERSHIP IN EACH OF THE MARKET SEGMENTS, RIGHT? SO IT'S YOUR ACQUISITION COST, PURCHASE PRICE, MAINTENANCE COSTS AND THEN RESALE VALUE. TAKE THAT OFF THE BACK. THEY'RE GOING TO COST.

YOU HAVE TO OWN A LEXUS THAN IT IS A COMPETITOR. CAN YOU HAVE ALL THREE. NO, BECAUSE I MEAN, IF YOU'RE LOOKING AT THE WAY CHICK-FIL-A RUNS, THEIR CHICK FIL A IS AT THE SAME TIME YOU'RE LOOKING AT THE TOTAL COST, THEY'RE A TOTAL SOLUTION COMPANY. YEAH, THEY'RE GOING TO SOLVE OUR PROBLEMS. GREAT QUESTION. YOU SEE THESE HIGHLY SUCCESSFUL COMPANIES AND YOU START LOOKING AT THEM THROUGH THIS LENS. AND YOU'LL BE AND IT'S NOT ALWAYS OBVIOUS, BUT IF YOU READ THEIR VISION STATEMENTS YOU GO BINGO. BECAUSE YOU KNOW WHAT THEY'RE TRYING TO DELIVER STARBUCKS STARBUCKS VISION. THEY MIGHT HAVE CHANGED IT, BUT THEIR ORIGINAL VISION WAS TO BE THE PREMIER PURVEYOR OF FINE COFFEES AND BE GOOD CITIZENS IN THE COMMUNITIES WE SERVE. PREMIER PURVEYOR OF FINE COFFEES. THEY'RE AN INNOVATOR.

THEY ARE THE. BEST PRODUCT. WHEN YOU GO TO THESE THESE COMPANIES NOW YOU GO TO BEST.

YOU'RE LOOKING AT WHAT THEY USE NOW IS THE SELF-SERVICE, THE CURBSIDE. YOU GOT A COMBINATION OF THE INNOVATOR, THINGS LIKE THAT. RIGHT. BUT WHAT THEY DID IS THEY BECAME ADAPTABLE TO THE BUYER'S MARKET, CONSUMER MARKET. AND THAT'S WHAT I LEARNED A LOT AT TML WHEN I WENT TO TML.

THAT'S WHAT THEY SAID. CITIES NEED TO GET OUT OF THIS MOLD OF BEING COMFORTABLE AND FLEXIBLE, BECAUSE WHEN YOU BECOME FLEXIBLE CITIES AND COUNTIES, THEY BEND A CERTAIN WAY AND THEY GO BACK, OKAY, THAT'S BEING FLEXIBLE. YOU GO NOWHERE. YOU JUST BEND A CERTAIN WAY JUST TO GET COMFORTABLE. BACK IN THIS AREA WHERE YOU'RE BECOMING ADAPTABLE TO THE CHALLENGES OF THE GROWTH, YOU HAVE TO BE ADAPTABLE TO THE CHALLENGES OF LIKE IN OUR SITUATION, OUR WATER SITUATION. RIGHT? WE HAVE TO BE ABLE TO BECOME ADAPTABLE IN A LOT OF THOSE KIND OF CHALLENGES AND CHANGES AND SO FORTH, INCLUDING IN PUBLIC SAFETY. AND SO THAT'S KIND OF ONE OF THE SOME OF THE THINGS I USED TO TAKE BACK FROM THEM IS WE HAVE TO GET AWAY FROM THE WE'RE NOT GET AWAY, BUT TRY TO LOOK BEYOND THE INFLEXIBLE IN A CITY AND BEING COMFORTABLE AND LEARN TO BE MORE ADAPTABLE TO A LOT OF THE CHANGES THAT ARE COMING. POINT I LIKE THAT. YEAH. AND WE'RE GOING TO TALK ABOUT THE DIFFERENCE BETWEEN NICE AND BEING KIND HERE IN A MINUTE IS THE SAME KIND OF CONCEPT IS THAT WE TEND TO THINK THEY'RE THE SAME THING. SO REVIEW OF JANUARY SESSION. WE STARTED WITH CERTAIN EXPECTATIONS. AND YOU KNOW I BOLDED THE ONES I THOUGHT WE MADE SOME PROGRESS ON. RIGHT. SO FINDING COMMON UNCOMMON GROUND TO WORK TOGETHER, GET TO KNOW EACH OTHER, DO A LITTLE BIT OF THAT.

APPRECIATE HAVING NEW COUNCIL MEMBERS LEARNING HOW TO HELP MOVE FORWARD. HELP ME HOPEFULLY BUILD A LITTLE TRUST. WE UNDERSTAND DIFFERENT BEHAVIORAL STYLES AND HOW TO COMMUNICATE BETTER. I KNOW WE DEFINITELY DID THAT AND GET A LITTLE BIT MORE CLARITY BETWEEN COUNCIL AND STAFF, SO I KNOW WE WORKED TOWARDS THAT. WHAT WE'RE GOING TO TRY TO DO IS CONTINUE THAT WORK THIS WEEKEND AND HAVE SOME DIFFERENT STUFF, LIKE SHARED COLLECTIVE VISION, WHICH WE WERE GOING TO DO SOMEDAY. BUT YOU KNOW WHAT THEY SAY, MAN PLANS AND GOD LAUGHS. SO SHARE

[00:30:01]

YOU'RE GOING TO GET OUT OF THIS AS MUCH AS YOU PUT IN. SO IF YOU ACTIVELY PARTICIPATE, DIG INTO THE EXERCISE, ETC. YOU'RE GOING TO GET MORE OUT OF THIS AND YOU'RE GOING TO HAVE MORE FUN. RADICAL CANDOR IS A REMINDER IS YOU ALWAYS WANT TO CHALLENGE DIRECTLY. IT NEEDS TO BE CLEAR WHAT IT IS YOU'RE GOING TO YOU'RE CHALLENGING, OR IF YOU'RE GIVING FEEDBACK TO SOMEBODY. THIS IS THE THING THAT SEPARATES FEEDBACK FROM CRITICISM. CRITICISM IS THIS YOU'RE CHALLENGING DIRECTLY, BUT YOU'RE NOT SHOWING THAT YOU CARE. AND NOBODY. THERE'S NOT A PERSON ON THE PLANET THAT DOESN'T GET DEFENSIVE IF THEY FEEL THEY'RE BEING ATTACKED. NO ONE. WHAT MAKES THE DIFFERENCE IS THAT THEY KNOW YOU CARE ABOUT THEM, AND THEY AND THEY KNOW THAT YOU WANT THEM TO BE BETTER OR TO IMPROVE ON SOMETHING. DO YOU THINK ABOUT THE PEOPLE THAT GAVE YOU THE MOST FEEDBACK IN YOUR LIFE? I CAN GUARANTEE YOU IT'S EITHER A PARENT, A COACH, A TEACHER, SPOUSE. THOSE PEOPLE ALL HATE YOU, WANT YOU TO FEEL BAD ABOUT YOURSELF. NO, THEY LOVE YOU AND WANT YOU TO DO BETTER. AND IT'S A CAN OF WORMS. I KNOW MY DAUGHTER'S LIKE A TRICK QUESTION, BUT NOBODY GETS BETTER WITHOUT FEEDBACK. I DON'T CARE. YOU'RE NOT DOING IT BECAUSE YOU KNOW IT'S BAD OR IT DOESN'T WORK OR IT'S WRONG.

YOU'RE DOING IT BECAUSE YOU THOUGHT IT WAS THE RIGHT THING. AND UNLESS SOMEBODY TELLS YOU DIFFERENT, YOU'LL KEEP DOING IT. PEOPLE WON'T CARE HOW MUCH YOU KNOW UNTIL THEY KNOW HOW MUCH YOU CARE. THEODORE ROOSEVELT I LOVE THIS. HERE'S ANOTHER ONE. DOC RIVERS SAID AVERAGE PARENTS WANT TO BE LEFT ALONE. GOOD PLAYERS WANT TO BE COACHED, AND YOUR BEST PLAYERS WANT TO BE TOLD THE TRUTH. AND I WILL ENDEAVOR TO DO THAT FOR YOU THIS WEEKEND. YOU MAY NEVER INVITE ME BACK, BUT I'M GOING TO TELL YOU THE TRUTH. AND IF YOU WANT TO KNOW SOMETHING, ASK ME. BUT MAKE SURE YOU WANT TO KNOW WE DID THE DISC ASSESSMENT. I'M NOT GOING TO GO INTO ALL OF THIS, BUT THIS WAS THE TEAM AND THIS WAS THE AS A TEAM, IT'S THE COUNCIL I ALWAYS LAUGH.

JENNIFER'S THE ONLY ONE WITH HER PICTURE ON THERE. I THINK THAT'S GREAT. JUST IN CASE WE WERE WONDERING WHO THAT WAS. WE KNOW THERE'S A COUPLE OF THINGS ON HERE THAT I'M LIKE, I DON'T KNOW HOW THEY DID THAT, BUT BECAUSE, YOU KNOW, HERE I'M A D AND I WOULD NEVER TAKE TIME OUT OF MY DAY TO TRY AND FIGURE OUT HOW TO GET MY PICTURE. PLUS, I LOOK LIKE ME. AND WHO WANTS TO SEE NOW THEY WILL IDENTIFY. I PROBABLY WOULDN'T FIGURE THAT. SO WHAT JUMPS OUT AT YOU ON THIS? WHAT? WE TALKED ABOUT IT LAST TIME, BUT JUST I JUST WANT TO REFRESH YOUR MEMORY. THAT ME AND BRIAN ARE PUSHY AND WANT TO GET THINGS DONE. WELL, THAT WAS NOT A SURPRISE. NO. SO THESE ARE WANT ACTION. THEY WANT TO GO, GO GO GO. READY? FIRE. AIM. THEY GET A LOT OF STUFF DONE.

THEY GET A LOT OF STUFF UNDONE. EYES. SO THE D'S FAVORITE QUESTION IS WHAT? WHAT ARE WE GOING TO DO NEXT. WHAT ARE WE GOING TO DO? WHAT ARE WE GOING TO DO? I WANT TO KNOW HOW DO PEOPLE FEEL ABOUT A'S FAVORITE QUESTION IS WHO AND HOW IT'S GOING TO IMPACT THE PEOPLE. YOU GOT A LOT OF EYES, A LOT OF DEEP D'S AND EYES ARE QUANTITY FOCUSED. THESE ARE TASK ORIENTED. EYES ARE PEOPLE. SO A LOT OF QUANTITY, A LOT OF GO, GO, GO GET STUFF DONE. AND A LOT OF PEOPLE GOING, WHOA, TAP THE BRAKES. HOW'S THIS GOING TO IMPACT THE PEOPLE? ALL GOOD STUFF. NOW REMEMBER YOU'RE ALL FOR EXCELLENCE. KNOW HOW. WHAT IS THE PROCESS? HOW ARE WE

[00:35:01]

WE'LL FIGURE IT OUT. JENNIFER JENNIFER WANTS TO KNOW THE DATA. SHE'S KEEPING THE NUMBERS. WHEN YOU GIVE JENNIFER THE BOTTOM LINE, SHE'S LIKE, I WANT. HOW DID THEY GET THERE? WHEN I PRESENT THE SURVEY RESULTS, SHE GOES, I WANT TO SEE THE QUESTIONS. SO JUST REMEMBER THAT THERE'S A LOT OF DATA DETAIL AND PROCESS THAT'S THAT OTHER PEOPLE ARE GOING TO HAVE TO FILL IN, WHICH IS NOT BAD. IT'S JUST AWARENESS. I IT'S A THREE STEP PROCESS TO USE THIS MODEL. FIRST STEP IS TO UNDERSTAND SOMETHING. WHAT DO YOU WANT TO UNDERSTAND FIRST? IF YOU'RE GOING TO USE DISK FIRST THING TO UNDERSTAND YOURSELF. OUTSTANDING. MOST PEOPLE SAY UNDERSTAND OTHER PEOPLE AND HOW THEY'RE ALL MESSED UP BECAUSE I AM THE CENTER OF MY UNIVERSE. IF I STAND HERE AND TURN INTO CIRCLE, I AM IN THE CENTER AND I SEE EVERYTHING AROUND ME. WE ALL ARE. WE TEND TO LOOK AT OTHER PEOPLE AND SAY, THAT'S WEIRD BECAUSE THEY'RE DIFFERENT, RIGHT? SO FIRST I WANT TO UNDERSTAND WHAT MY SELF IS AND WHAT MY INCLINATIONS ARE AND HOW I LIKE TO COMMUNICATE. AND THE SECOND THING I WANT TO UNDERSTAND IS WHAT? OTHERS, YEAH, THE OTHER PEOPLE I'M GOING TO INTERACT WITH. AND THE THIRD STEP IS TO USE THE PLATINUM RULE. AND THE PLATINUM RULE IS WHAT'S THE GOLDEN RULE? TAKE ALL THE GOLDEN RULE, THOSE WITH THE GOLD RULES. WHAT IS THE GOLDEN RULE? DO UNTO OTHERS AS YOU WOULD HAVE THEM DO. YEAH. WHAT IS THIS? TEACH ME. WHAT IS THE GOLDEN RULE IS TO DO UNTO OTHERS AS YOU WOULD HAVE THEM DO UNTO YOU. WHAT DOES THIS TEACH ME? WELL, THEY DON'T WANT TO NECESSARILY BE DONE UNTO THE WAY I DO. THEY DON'T WANT TO BE COMMUNICATED THE WAY I DO. I'M A GIVING BOTTOM LINE. IF YOU GIVE ME ALL THE DETAIL, I'M ASLEEP. I'M TAPPING MY FOOT.

I'M TRYING NOT TO BE RUDE, BUT I'M LIKE, I CAN'T EVEN LISTEN TO YOU IF I'M AN EYE. I WANT TO KNOW HOW THIS AFFECTS PEOPLE. AND IF AND IF YOU'RE A D, YOU'RE LIKE, WHO CARES? WE'RE GOING TO DO IT ANYWAY. WELL, YOU ACTUALLY DO CARE. BUT THAT'S NOT THEIR PRIMARY FOCUS.

THE PROBLEM IS FOCUS AND GET IT DONE. I'M GOING TO ASK I WANT TO KNOW HOW AND I'M VERY LOYAL.

AND IF YOU LIE TO ME, YOU PROBABLY GET ONE SHOT. THAT'S IT. WE'RE DONE. AND A C. WHAT'S HIS NAME? WHAT'S YOUR JUSTIFICATION FOR THIS? HOW CAN WE SUPPORT. ALL RIGHT. SO THAT'S THIS. WE TALKED ABOUT THAT LAST TIME. LIKE I SAID WE GOT ONE S. WE GOT TWO C'S.

ONE'S A SHARED C FOUR D'S AND FIVE EYES. SO A LOT OF QUANTITY GOING TO TALK ABOUT THAT A LOT OF STUFF YOU GOT TO KEEP MOVING ETC. ALL OF THAT IS ON A CONTINUUM. SO HOW DOES IT REALLY AFFECT THAT WHEN YOU HAVE SOMEBODY WHO'S SO CLOSE TO A LINE. YEAH. DO YOU SEE THEM TAKING BOTH SIDES LIKE OR DO THEY TEND TO LEAN MORE ONE WAY OR ANOTHER. YEAH. SO IT'S A BEHAVIORAL ASSESSMENT RIGHT. AND BEHAVIOR SITUATIONALLY. SO IN CERTAIN BEHAVIORS I MIGHT REACT ONE WAY AND ANOTHER. BEHAVIORS I'LL GET REACTED DIFFERENTLY. BUT WE'RE ALL ALL FOUR. SO I CAN USE ANY OF THE FOUR BEHAVIORS IF NEED BE. I PROBABLY TOLD YOU THE STORY ABOUT WHEN I WORKED IN THE AUTO INDUSTRY AS A SALESPERSON. I HAD TO GO TO TRAVERSE CITY AND GRAND TRAVERSE RESORT FOR THE BIG THREE ANNUAL BLOWOUT. I HAD TO GO TO A HAPPY HOUR AND MAKE SMALL TALK AND GET BUSINESS CARDS. AS MANY AS I COULD GET. I'M A DVC BACKUP. TOTAL TASK. I RETENTION, NO VERY LITTLE PEOPLE. AS A MATTER OF FACT, MY I WAS SO LOW WHEN I FIRST TOOK THE TEST. I READ THE DESCRIPTION AND I'M ASHAMED TO SAY I SAID THOSE ARE THE PEOPLE I DON'T HAVE TO USE. I HAD SUCH A BLIND SPOT FOR HOW THAT COULD ADD VALUE BECAUSE I'M LIKE, I COULD DO IT, TRY IT, FAIL FOUR TIMES AND GET IT DONE BEFORE YOU GET. SO NOW, ALL THAT BEING SAID, COULD I GO GET A LOT OF BUSINESS CARDS AND BUILD RELATIONSHIPS AND MEET AND GREET OTHER PEOPLE AT TRAVERSE CITY? ABSOLUTELY. COULD I BE GOOD AT IT? YEAH, ABSOLUTELY.

THE DIFFERENCE IS, AT THE END OF THE NIGHT, THE EYES ARE DOING WHAT? PRETTY. YEAH.

THEY'RE LOOKING FOR THE NEXT PARTY. RIGHT. THEY'RE LOOKING FOR THE AFTER PARTY BECAUSE THEY'RE THEY'RE NOT GOING TO BE ABLE TO SLEEP FOR HOURS BECAUSE THIS IS SO MUCH FUN. WHAT AM I DOING HERE? WHY DON'T YOU BE IN BED? OH, NO. I'M PROBABLY DON'T HAVE THE ENERGY TO TURN THE TV ON. I CAN JUST BARELY MAKE IT UP TO THE HOTEL ROOM. AND I'M CRASHING BECAUSE CERTAIN THINGS GIVE YOU ENERGY. CERTAIN THINGS TAKE ENERGY. SO THAT BORDERLINE. AND, YOU KNOW, ALSO IT'S HOW

[00:40:02]

AND AFTER THE MODEL WE SAID IT WAS A HIERARCHY. IF YOU HAVE THIS DYSFUNCTION YOU CAN'T REALLY MOVE UP AND BECOME MORE OF A SUCCESSFUL TEAM IF THAT'S WHAT'S IMPACTING YOU. AND GUESS WHAT? YOUR LOWEST IS THE BOTTOM OF THE HIERARCHY. IT'S ABSENCE OF TRUST, NOT UNUSUAL. BECAUSE DOES ANYBODY REMEMBER FORMING, STORMING, NORMING, PERFORMING HOW WE USED TO TEAM DEVELOPMENT? WELL, THINK ABOUT IT. THIS FEAR OF VULNERABILITY WHERE I'M NOT GOING TO ASK QUESTIONS. I'M NOT I'M AFRAID TO MAKE A MISTAKE. I WON'T ADMIT I DON'T KNOW ANYTHING OR I DON'T KNOW SOMETHING. HOPEFULLY I KNOW SOMETHING. I DON'T KNOW ANYTHING THAT'S FORMING. THAT'S WHAT HAPPENS WHEN YOU'RE FORMING IS YOUR FIRST DATE. I'M NOT GOING TO ASK YOU THE QUESTIONS THAT I DON'T REALLY WANT THE ANSWERS TO. I WANT TO GET ALONG. I WANT THERE TO BE A SECOND DATE. IT'S GOING TO BE REALLY FORMAL. AND THEN YOU START STORMING. IT'S THE FEAR OF CONFLICT, OVERCOMING THAT FEAR OF CONFLICT. SO WAIT A MINUTE, I DON'T THINK I AGREE WITH THAT. OR WHAT DO YOU MEAN BY THAT? EXPLAIN TO ME. AND CONFLICT IS KEY BECAUSE FROM CONFLICT COMES CLARITY. CLARITY. SO WE CAN BOTH COMMIT TO THE SAME THING. IF YOU GUYS DON'T HAVE THE CONFLICT IN THIS VISIONING THING, AND WE JUST COME UP WITH A NICE LITTLE VISION STATEMENT, WE'RE NOT GOING TO WE'RE NOT GOING TO DO ANY GOOD. IT'S NOT GOING TO HELP YOU AT ALL, BECAUSE YOU'RE NOT GOING TO KNOW WHAT IT MEANS TO THE OTHER PEOPLE. SO WE'RE GOING TO PROMOTE A CONFLICT. SO YOU HAVE TO ASK EACH OTHER WHAT YOU MEAN BY THAT, SO THAT WE CAN ALL AGREE TO THIS AND THEN HOLD EACH OTHER ACCOUNTABLE FOR AND FOCUS ON THE TEAM'S RESULTS, THE CITY'S RESULTS, RATHER THAN OUR INDIVIDUAL STATS AS AN EGO. THAT'S WHAT THAT MEANS. SO IT'S IT'S NOT SURPRISING AT ALL THAT THIS WOULD BE YOUR LOWEST BECAUSE YOU'RE A NEW TEAM, RELATIVE NEW TEAMS ARE ALWAYS GOING TO BE HONEST. YOU DON'T KNOW EACH OTHER. SO YOU GENERATED SOME IDEAS ON HOW TO OVERCOME THAT AND WONDERED IF KIND OF REFRESH THAT. THIS IS WHAT WAS IMPORTANT TO ME. SO WHAT YOU SAID WAS IN ORDER TO OVERCOME THIS ABSENCE OF TRUST IS IMPORTANT FOR YOU TO BE OPEN, TRANSPARENT AND CLEAR IN YOUR COMMUNICATIONS. BE OPEN AND ABLE TO DISCUSS YOUR DIFFERENCES, ACTIVELY LISTEN TO EACH OTHER AND TRY TO UNDERSTAND. CREATE OPPORTUNITIES TO BE TOGETHER AND GET TO KNOW EACH OTHER BETTER. THIS IS A GOOD ONE. PROMOTE AND RESOLVE HEALTHY CONFLICT. ASSUME GOOD INTENT AND GIVE EACH OTHER THE BENEFIT OF THE DOUBT. BE INTENTIONAL ABOUT BUILDING RELATIONSHIPS.

ATTACK THE ISSUE THAT PERSON'S CLEAR DIRECTION, VISION AND PURSUE IT CONSISTENTLY AND CHECK IN ON EACH OTHER. SO THAT WASN'T ME. THAT WAS A. ALL RIGHT. HOW DOES THAT HELP YOU BUILD TRUST? COMPASSION? STABILITY? I SURPRISED MYSELF, I DID ASK A RHETORICAL QUESTION.

JUST THINK ABOUT THAT. IF YOU DO THESE THINGS, IT'S GOING TO HELP YOU BUILD TRUST WITH OTHER PEOPLE. IT SHOWS COMPASSION. IT HELPS BUILD STABILITY AND HOPE FOR THE FUTURE. THREE KEY TAKEAWAYS FOR. THREE KEY TAKEAWAYS FROM THIS MODEL. THE IMPORTANCE OF TRUST. YOU'RE NOT GOING ANYWHERE WITHOUT IT. SECOND, THE IMPORTANCE OF IDEOLOGICAL CONFLICT BECAUSE FROM CONFLICT COMES CLARITY. IF YOU DON'T DISCUSS IT AND QUESTION IT, YOU KNOW, A LOT OF PEOPLE JUST LIKE IT MAKES ME UNCOMFORTABLE. YEAH, BUT IT'S NECESSARY BECAUSE IF I DON'T, THEN YOU DON'T KNOW WHAT I'M TALKING ABOUT. REMEMBER THE CLOSET ORGANIZER STORY? EVERY ORGANIZATION I WORK WITH HAS THESE LITTLE CLOSET ORGANIZERS ALL OVER THE PLACE. SOMEBODY DIDN'T QUESTION IT UPFRONT, AND THEN THEY DELIVERED THE PROJECT AND THEY'RE LIKE, WHY DID YOU DO THAT? WELL, THAT'S WHAT WE SAID WE DO. THAT'S NOT WHAT I MEANT. GOTTA HAVE GOTTA HAVE IT UPFRONT, BECAUSE AT THE END YOU'VE ALREADY SPENT THE MONEY AND THE TIME YOU CAN'T GET IT BACK. AND THE THIRD THING IS THE IMPORTANCE OF EVERYONE COMMITTING TO THE SAME THING, THE SHARED VISION. NOW, I WROTE THAT LAST TIME, SO THAT'S REALLY COOL THAT THAT'S HERE THIS TIME, BECAUSE THAT'S WHAT WE'RE GOING TO DO. WHEN I DID THE CALLS, I, I ASKED YOU WHAT

[00:45:01]

THEN WE HAD A MOSTLY YES AND ONE YES. SO WE DID A ROLL OF THE COUNCIL STATEMENT. HAVE YOU GUYS REVISITED THIS SINCE OUR LAST SESSION? NO. OKAY. WELL NOW YOU HAVE JUST WELL WE'LL DO THIS. SO YOU WROTE THE ROLE OF CITY COUNCIL COUNCILS TO WORK TOGETHER TO COMMUNICATE WITH AND SEEK INPUT FROM, AND PROVIDE A VOICE FOR THE WHOLE COMMUNITY. WE SERVE THE CITY BY ESTABLISHING STRATEGIC DIRECTION AND DEVELOPING POLICIES AND STRATEGIES THAT WILL ENSURE TRANSPARENCY AND ENABLE US TO ACHIEVE OUR VISION. WE ADHERE TO THE CHARTER AND RULES OF COUNCIL AND THE EXECUTION OF OUR DUTIES. COUNCIL SUPPORT CITY STAFF BY PROVIDING RESOURCES, DIRECTION, FISCAL OVERSIGHT AND GUIDANCE THAT ENABLE STAFF TO IMPLEMENT THE OPERATIONAL AND TACTICAL ASPECTS OF THE VISION. I HIGHLIGHTED THE THINGS THAT I THOUGHT WERE THE KEY THINGS THAT YOU GUYS SAID. YOUR ROLE IS TO WORK TOGETHER, PROVIDE A VOICE FOR THE WHOLE COMMUNITY AND ESTABLISH A STRATEGIC DIRECTION. YOU SUPPORT CITY STAFF FROM PROVIDING RESOURCE DIRECTION, FISCAL OVERSIGHT, GUIDANCE. THAT COULD BE THE WHOLE PROGRAM THERE. THE OTHER STUFF, THINGS GETS A LITTLE BIT MORE DETAIL. ANY PUSHBACK ON THAT? THEN WE ASK, WHAT DO YOU NEED FROM EACH OTHER? THIS IS WHAT YOU SAID. YOU NEED IT FROM STAFF. A LOT OF IT'S MORE ABOUT OTHER OPTIONS, MORE COMPLETE INFORMATION, ETC. CONSISTENCY AND ACCURACY. AND THEN WHAT IS STAFFING FROM COUNCIL WORK AS A TEAM. VIEW THEM AS PARTNERS, CLEAR DIRECTION, CONSISTENCY, ETC. AND THE GOOD NEWS IS THAT CONCLUDES THE REVIEW OF JANUARY AND GETS US TO OUR ISSUE EXERCISE. QUESTIONS OR COMMENTS BEFORE WE MOVE ON TO THE NEXT.

THANK YOU FOR OPENING THIS DOOR. I WAS THAT WAS GOOD. ALL RIGHT. BRIAN, YOU MENTIONED THAT THERE WAS IS IT HERE YET? YOU KNOW, OR FOR DINNER. OKAY. IT LOOKS LIKE WE NEED TO KEEP GOING FOR A FEW MINUTES, SET THIS UP, AND IF THE FOOD COMES, WE CAN GO GET IT, BECAUSE THIS FIRST PART IS GOING TO BE A SOLO EXERCISE AND GIVE YOU TIME TO THINK ABOUT IT. BUT I ALWAYS LIKE TO PUT THIS IN IN IN CONTEXT. I THINK THE FACT THAT I JUST REDUNDANTLY SAID THAT BECAUSE THIS WAS COMING, BUT IT IS IT'S IMPORTANT THAT WE ALL USE THE TERMINOLOGY THE SAME WAY WORDS MATTER. AND I'VE SEEN THE WORDS MISSION, VISION, GOALS, STRATEGIES, OBJECTIVES AND TACTICS USED INTERCHANGEABLY. LIKE IT DOESN'T MATTER AND IT DOES. SO I WANT AT LEAST FOR US, TO PUT A FRAMEWORK IN PLACE WHERE WE CAN KEEP IT SIMPLE SO THAT WE IF WE'RE ARGUING WHETHER SOMETHING IS STRATEGIC OR TACTICAL, WE'RE TALKING ABOUT THE SAME THING. BECAUSE THE THING I HATE THE WORST IS WHERE WE AGREE AND WE'RE ARGUING ABOUT IT. I HATE IT. SO MISSION. MISSION IS SIMPLY YOUR FUNDAMENTAL REASON TO EXIST. IT'S WHAT YOU DO AND WHO YOU DO IT FOR. THIS IS THE REASON THAT I DON'T DO MISSION STATEMENTS FOR CITY. IN EVERY CITY HAS 95% THE SAME MISSION, AT LEAST TO PROVIDE A CLEAN, SAFE PLACE FOR PEOPLE TO EAT, WORK, STAY, PLAY.

THERE MAY BE A LITTLE BIT OF NUANCE IN THERE, BUT IT'S SUBSTANTIALLY THAT'S WHAT YOU'RE HERE TO DO AS A CITY, TO PROVIDE A COMMUNITY WHERE PEOPLE CAN BE SAFE AND. ALL THAT GOOD STUFF. NOW, HOWEVER, YOUR VISION CAN BE WILDLY DIFFERENT. I HAVE CITIES THAT PICK THE INNOVATOR I MENTIONED. I NEVER HAD ONE PICK THIS ONE BECAUSE NOBODY WANTS TO BE THE WALMART, BUT HECK, I'LL BE THE I'LL BE THE APPLE OF CITIES AND THEY HAVE THE COOLEST FESTIVALS AND CONCERTS AND ATTRACT PEOPLE. AND THEY BUILD THESE BIG CONVENTION CENTERS. THEY DO ALL OF THIS BECAUSE THEY'RE GOING TO BE IN THE BEST PRODUCT. THEY'RE GOING TO BE THE INVENTOR. AND I HAVE CITIES PICK TOTAL SOLUTION. AND IN THOSE CITIES YOU CALL A FIRE DEPARTMENT, THEY'LL COME CHECK YOUR SMOKE ALARMS. AND IF YOU GO OUT OF TOWN AND LEAVE YOUR GARAGE. DID I CLOSE MY GARAGE DOOR? YOU CALL THE CITY AND THEY'LL SEND SOMEBODY OVER THERE. NOW, MOST CITIES WILL DO THAT. THOSE CITIES MAKE A BIGGER DEAL OF IT. BUT THE TOTAL SOLUTION ALSO DOES IS THEY WILL MONITOR YOUR WATER USAGE. AND IF IT GOES OUT OF WHACK, THEY'LL SEND YOU A NOTE SAYING, I THINK YOU MIGHT HAVE A LEAK. YEAH. NOW TOTAL SOLUTIONS NOT GOING TO DO THAT BECAUSE IT COSTS MONEY. RIGHT? OKAY. SO YOUR VISION IS YOUR ASPIRATION FOR MARKET IS KIND OF IN THE CLOUDS. IT'S GOING TO BE KIND OF FUZZY. IT HAS TO BE

[00:50:04]

BECAUSE ALL THOSE THINGS, IT'S CALLED A BALANCED SCORECARD SET OF GOALS BECAUSE YOU NEED ALL OF THOSE FOUR THINGS TO DELIVER ON YOUR VISION. AND THE EVALUATION IS IF I DO THESE FOUR GOALS, IF I ACCOMPLISH THESE, WILL I BE MOVING TOWARDS OR ACCOMPLISHING MY VISION? WELL, THOSE ARE THE ROOFTOP OF THE BUILDING. NOW, IF I'M ON THE GROUND FLOOR AND I WANT TO GET TO THE ROOF, WHAT DO YOU DO? TAKE THE ELEVATOR. OH, WELL, I WISH YOU COULD. MOST ELEVATORS DON'T GO TO THE ROOF. THAT'S THE FAST WAY. I'M GOING TO PROBABLY HAVE TO TAKE THE STAIRS, THE STAIRWELLS, OR THE BROAD AVENUES OF EFFORT THAT ARE GOING THAT YOU NEED TO EMPLOY TO ACHIEVE THE GOALS. EVERY NOW AND THEN, I GOT TO REST. THOSE ARE OBJECTIVES.

THOSE ARE THE LANDING AREAS IN THE STAIRWAY AT THE END OF YEAR. ONE IS WHERE I WANT TO BE AT THE END OF YEAR TWO. HERE'S WHAT I WANT TO BE AT THE END OF YEAR THREE YEARS ONE I WANT TO BE SO YOU CAN TRACK YOUR PROGRESS OBJECTIVES WHERE MEASUREMENT COMES IN. THESE GOALS ARE NOT MEASURABLE. YOUR VISION IS NOT MEASURABLE. THE OBJECTIVES THAT YOU'RE GOING TO ACHIEVE ON YOUR WAY TO IMPLEMENTING YOUR STRATEGIES, HOWEVER, ARE MEASURABLE.

THEY'LL MEET THE SMART CRITERIA SPECIFIC. MEASURABLE. ACHIEVABLE, RESULTS ORIENTED, TIME BOUND, AND THE INDIVIDUAL STEPS YOU TAKE TO GET AND ACHIEVE THE OBJECTIVES. THOSE ARE YOUR TACTICS. SO THAT'S THE STRUCTURE. AND HOPEFULLY THAT HELPS US KIND OF GET OUR HEADS AROUND WHAT THE DIFFERENT WORDS MEAN. BECAUSE THE NEXT THING WE'RE GOING TO DO WE'RE GOING TO FOCUS ON VISION. THE OTHER THING I WANT TO DO, WHICH BOTH SOMEBODY TELL ME WHICH BUBBLE IS THE VISION BUBBLE. AND OUR PERFORMANCE RESULTS. FUTURE RESULTS. EXCELLENT. YEAH, YEAH, THAT'S WHAT WE'RE FIGURING OUT. WHAT WE WANT THE RESULTS TO LOOK LIKE IN THE FUTURE. I HAVE I'M GOING TO HAND OUT THE VISION IDEAS FROM THE SURVEY, THE VISION IDEAS FROM FROM THE CALLS. AND YOU ALL HAVE, AS THE MAYOR MENTIONED, WE MAY HAVE 6 OR 7 DIFFERENT VISIONS AT THIS POINT. YOU'LL AGREE ON SOME THINGS. WE'RE GOING TO PUSH IT TO THE LEVEL WHERE WE CAN HAVE ALIGNMENT AGREEMENT, BECAUSE THERE'S A CERTAIN LEVEL THAT WE ALL AGREE ON STUFF, AND IT'S PROBABLY MORE THE MORE IMPORTANT STUFF, AND IT'S PROBABLY MORE THAN WE THINK. I MEAN, THERE'S NOT A PERSON IN THIS ROOM WOULD DISAGREE THAT NO KID SHOULD, YOU KNOW, NOBODY'S GOING TO FIGHT ME ON. ALL RIGHT. THIS WAS IN JANUARY. SO THE VISION FROM THE CALLS COHESIVE STANCE AS A COMMUNITY, CONSISTENCY OF AMENITIES. PLEASE, WES. IT'S WALKABLE.

IT'S LIVELY. IT'S FUN STUFF TO DO. THEY DON'T HAVE TO LEAVE TOWN FOR WORK. GOOD PAYING JOBS, COUNCILS ALIGNED. IT'S BEAUTIFUL. IT LOOKS LIKE PEOPLE CARE. THEIR CIVIC PRIDE. THEIR GOVERNMENT CARES FOR THE PEOPLE. WE HAVE ENGAGED CITIZENS, SELF-SUFFICIENT AS WELL. RUN HAS A REPUTATION FOR BEING LOVING AND KIND AND RESPECTFUL. OH, AND I MENTIONED I WAS GOING TO TALK A LITTLE BIT ABOUT THE DIFFERENCE BETWEEN TYPEKIT BECAUSE THIS I SAW THE OTHER DAY, IT WAS ONE OF THE COOLEST THINGS I'VE SEEN IN A WHILE WAS SIMON SINEK INTERVIEWING TREVOR NOAH. YOU COULD SEARCH IT ON. I HIGHLY RECOMMEND IT. AND SIMON ASKED TREVOR, YOU KNOW, WHAT'S THE DIFFERENCE BETWEEN BEING NICE AND BEING KIND? AND HE HE SAYS, HERE'S WHAT THE HERE'S THE DIFFERENCE. HE GOES, I FIND THE SCANDINAVIAN PEOPLE TO BE SOME OF THE KINDEST PEOPLE ON EARTH, BUT THEY'RE NOT VERY NICE. BEING NICE. LET'S SAY YOU WERE WORKING AND YOU GOT A BIG BLACK SMUDGE ON THE SIDE OF YOUR FACE BEING NICE. I'M NOT GOING TO SAY ANYTHING. I DON'T WANT TO HURT YOU FEELING. I WANT YOU TO FEEL BETTER. BEING KIND IS BEING CLEAR AND TO TELL YOU, HEY, BEING WILLING TO BE PUT MYSELF OUT THERE, TO BE UNCOMFORTABLE. TO TELL YOU THAT SOMETHING NEEDED TO CHANGE TO GIVE YOU THAT FEEDBACK. THAT RESONATE WITH EVERYBODY. AND IT MADE ME THINK ABOUT SOME OF THE WAYS I HAVE TREATED MY DAUGHTER IN THE PAST, THAT I WAS VERY NICE TO HER, BUT IT WASN'T VERY TIME. SO WHEN WE WERE DRIVING DOWN HERE AND SHE DROVE FOR A WHILE, MAYBE IT'S BECAUSE I WAS IN THE CAR TOO. I'M LIKE, HEY, HEY, GIVE ME A COUPLE PIECES OF FEEDBACK. AND SHE DID NOT APPRECIATE IT, BUT I WAS BEING KIND. I PROBABLY WASN'T VERY NICE. SO WE HAVE THE HANDOUTS. I'M GOING TO GIVE YOU SOME TIME AND WE'LL GRAB DINNER. IT

[00:55:03]

I DON'T CARE WHAT CONVEYS THAT VISION THAT YOU HAVE WHEN YOU CLOSE YOUR EYES AND TAKE IT.

THAT'S WHAT WE WANT. ARE THERE ANY QUESTIONS ABOUT THAT? IS IT CLEAR WHAT I'M ASKING YOU TO DO? WHAT'S THE FIRST STEP? GO GET DINNER. YES. EXCELLENT. GET DINNER. YEAH. GO GET DINNER.

TAKE A BREAK. THIS CONCLUDES THE BULK OF ME TALKING TONIGHT, SO I APPRECIATE IT. THE REST OF IT IS GOING TO BE YOU WORKING. SO, CLAUDIA, HOPEFULLY WE WON'T FALL ASLEEP WHILE WE'RE WORKING.

NO, NOT AT ALL. NOW THAT WE OPENED THE DOORS, IT'S LIKE COOLING DOWN SOMEWHAT. THAT'S A WHAT IF THIS IS GONNA FALL ASLEEP? NO, NO, NO, I DON'T HAVE ANY RULES. THAT'S NOT SO WELL FOR FOOD TO GO GRAB DINNER FOR FOOD. IT'S SALARIOS ITALIAN. SO WHEN YOU'RE LOOKING AT THE TABLE ON THE VERY FAR RIGHT, WE'VE GOT GLUTEN FREE OPTION AND THAT FIRST SINGLE COLUMN AND THEN SECOND COLUMN, WE'VE GOT VEGETARIAN OPTIONS AND THEN THE REST IS WHATEVER YOU WANT.

SO SALAD WE COULD EAT HERE OR SHOULD THEY. OKAY. YEAH ABSOLUTELY.

POSITION OF THE TOTAL COST OF SOLVING A BROADER PROBLEM. I'D LOVE TO HELP YOU, BUT WE DON'T, YOU KNOW, WHATEVER THAT HAPPENS TO BE. AND IT KIND OF BOILS DOWN TO AND ONE OF THE THINGS I WANT YOU TO THINK ABOUT AS YOU'RE GOING THROUGH AND STARTING TO DEVELOP YOUR THOUGHTS AROUND VISION, I LOVE THE BOOK IS CALLED THE DISCIPLINE OF MARKET LEADERS, AND IT'S I LOVE IT BECAUSE IT'S DISCIPLINE, RIGHT? IT'S DISCIPLINE IS THE HARD STUFF. IT'S NOT ROCKET SCIENCE. IT'S VERY SIMPLE. THE HARD PARTS, THE DISCIPLINE TO ADHERE TO IT AND NOT TO CHASE THE SHINY NEW THING. AND THERE SUBTITLE IS PROBABLY MY FAVORITE PART. THE SUBTITLE IS NARROW YOUR FOCUS, CHOOSE YOUR CUSTOMERS, AND DOMINATE THE MARKET. DON'T TRY TO BE EVERYTHING TO EVERYBODY, NO MATTER WHAT DECISION YOU MAKE.

SOME PEOPLE AREN'T GOING NOW. PUSHBACK I GET FROM CITIES. YOU DON'T GET TO CHOOSE OUR CUSTOMERS. YOU GET TO CHOOSE YOUR CUSTOMERS. SAME WITH WALMART. YOU CHOOSE WHAT YOU WANT TO BE. YOU CHOOSE YOUR VISION. YOU CHOOSE WHO YOU WANT TO APPEAL TO, AND YOU INVITE THEM TO COME IN. AND SOMETIMES THERE'S GOING TO BE PEOPLE THAT COME IN AND SAY, I DON'T LIKE IT HERE. I MIGHT GO INTO WALMART AND I WANDER AROUND FOR TWO HOURS. I COULDN'T GET ANYBODY TO HELP ME. WALMART'S LIKE, YEAH, BUT OUR PRICES ARE LOW. THEY KNOW WHAT THEY'RE TRYING TO DELIVER. HERE'S THE VALUE WE'RE DOING, IF YOU WANT THAT, GO WITH I WAS TELLING AMBER AND JENNIFER THAT THROUGHOUT THE ENTIRE TIME THAT WE WERE TALKING ABOUT THE VALUE PROPOSITIONS, THE ONLY THING THAT I COULD THINK OF WAS HOW SOME OF THOSE COMPANIES TREAT THEIR WORKERS EXCEPTIONALLY POORLY, LIKE STARBUCKS, UNION BUSTERS, WALMART, THEIR EMPLOYEES, LIKE, HAVE TO BE ON MEDICAID, SNAP CHIP, YOU KNOW, THE WHOLE NINE YARDS. YOU KNOW, APPLE HAS A WHOLE BUNCH OF LIKE, LABOR ABUSES. MANUFACTURING INDUSTRY HAS DONE WRONG BY A LOT OF LIKE THE AUTOMATION WORKERS AND WHATNOT. AND SO IT'S LIKE THE THING THAT I ALWAYS THINK ABOUT IS YOU CAN HAVE CUSTOMERS, WHICH IS GREAT, BUT IF YOU AIN'T GOT WORKERS, YOU CAN'T DO ANYTHING. AND SO LIKE TO ME, IT IT REALLY MATTERS THAT WHEN WE TALK ABOUT, YOU KNOW, THIS, THAT WE ACTUALLY RECOGNIZE THAT LIKE THERE'S ALSO DIFFERENCES IN HOW EACH OF THOSE COMPANIES COME TO BE, NO MATTER IF THEY'RE SUCCESSFUL. IT'S OFF THE BACKS OF WHO OFF OF EXPLOITATION, OF WHO OFF OF THE LABOR OF WHO. RIGHT. KIND OF. THERE'S AN INTERNAL AND AN EXTERNAL VALUE TO ALL THAT. YEAH. EXCELLENT. YEAH, I LOVE IT. RIGHT. SO THE VALUE PROPOSITION IS THE EXTERNAL. HOW ARE YOU GOING TO DELIVER VALUE TO YOUR CUSTOMERS.

YOU'RE GOING TO DELIVER VALUE IN A CERTAIN WAY. YOU'RE EITHER GOING TO GIVE THEM THE BEST THE LOWEST COST. YOU'RE GOING TO GIVE THEM INNOVATION. YOU'RE GOING TO GIVE THEM YOUR PROBLEM.

YOU'RE GOING TO BE CUSTOMER INTIMATE AND UNDERSTAND MORE ABOUT THERE. AND THEN THE

[01:00:04]

AND IT'S IT'S THE CULTURE YOU BUILD AND IT'S THE WHAT ARE THE ELEMENTS. THERE'S YOUR INFRASTRUCTURE YOUR IT YOUR CULTURE MANAGEMENT STRUCTURE. ALL OF IT'S DIFFERENT. RIGHT.

SO YOU THINK ABOUT AN INNOVATION INNOVATION COMPANY. THEY'RE ORGANIZATION STRUCTURING ALL AT THE TOP, ALL OF THE HIGH PAID PEOPLE OR THE INNOVATION COMPANY. IT'S ALL AT THE BOTTOM RIGHT. THOSE YOU'RE GOING TO KEEP, YOU'RE GOING TO REWARD THOSE PEOPLE THAT COME UP WITH A PACKAGE OF INNOVATIONS AND ALL THAT OTHER STUFF. THE WALMART GETS ALL AT THE TOP. I'M GOING TO REWARD ALL THESE PEOPLE, THESE PEOPLE GOING OUT AND SAYING, BECAUSE I HAVE A PROCESS AND A PROCEDURE AND SOP THAT YOU'RE GOING TO FOLLOW AND YOU'RE AN INTERCHANGEABLE PART. SO IF YOU WANT A QUICK I DON'T CARE. NOW TO YOUR POINT, THERE'S YOU LISTED COMPANIES IN EACH OF THE THREE VALUE PROPOSITIONS THAT MAY NOT BE TREATING THEIR EMPLOYEES VERY WELL. THERE ARE SOME THAT DO IT WELL. YEAH. YEAH. SO THAT'S WHY WE COME UP WITH A BALANCED SCORECARD SET OF GOALS. ARE WE GOING TO DO TOMORROW. BECAUSE ONE OF THOSE IS HOW WHAT IS YOUR GOAL FOR YOUR EMPLOYEES. WHAT ARE YOUR PLANS LOOK LIKE? WHAT KIND OF CULTURE ARE YOU GOING TO GET TO WORK IN IN ORDER TO ACHIEVE YOUR VISION AND DELIVER ON YOUR DECISION? BECAUSE LONG TERM SUSTAINABILITY, IF YOU DON'T TAKE CARE OF YOUR EMPLOYEES, YOU WILL NOT HAVE LONG TERM, LONG TERM SUSTAINABILITY. IF YOU DON'T HAVE GOOD PROCESSES, YOU CAN'T SUSTAIN LONG TERM. IF YOU DON'T TAKE CARE OF YOUR CUSTOMERS. SO WE PLAN IT.

TYPICALLY WE LOOK AT FINANCIAL FIRST, THEN CUSTOMER, THEN PROCESS, THEN EMPLOYEE. BUT WHEN YOU RUN IT, IT'S UPSIDE DOWN. YOUR EMPLOYEES WORK THROUGH A PROCESS TO DELIGHT THE CUSTOMER AND THE MONEY JUST HAPPENS. IF YOU'RE OUT CHASING MONEY, YOU'RE ENRON. NOT LONG TERM SUSTAINABILITY. SO WHAT HAPPENED TO HIM? YEAH, EXACTLY. EXACTLY. THERE'S A STORY IN A BOOK I READ IN IN THE INTRODUCTION, AND I LOVED IT BECAUSE IT WAS THIS, THIS GIRL GOT OUT OF COLLEGE AND SHE'S REALLY EXCITED. IT'S HER FIRST DAY AT WORK. AND SHE CHOSE ENRON BECAUSE SHE READ THEIR ANNUAL REPORT AND SHE PULLED UP THEIR VALUE STATEMENT. BECAUSE I LOVE YOUR CORE VALUES AS AN ORGANIZATION. THIS IS WHY I PICKED ENRON. I'M SO EXCITED TO WORK FOR THIS COMPANY. AND OUR NEW MANAGER SAID, FORGET ABOUT ALL THAT. THAT DOESN'T MEAN ANYTHING. WE DON'T PAY ANY ATTENTION TO THAT. IT'S ALL ABOUT HOW MUCH MONEY YOU MAKE.

YOU MAKE THE MONEY FOR THE CUSTOMERS. AND THAT'S WHY THEY DEVELOPED THE BALANCED SCORECARD, BECAUSE ORGANIZATIONS WERE ONLY FOCUSED ON THE FINANCIAL. WELL, FINANCIAL HAPPENS WHEN YOU TAKE CARE OF THE REST OF IT. SO ANYWAY, I LOVE THE COMMENT.

THAT'S WHY WE'RE GOING TO DO THAT. BUT ANYWAY, LIKE I SAID, I GAVE YOU TWO HOURS ON THIS.

IT'S INTERESTING. IT IS. I FIND IT FASCINATING. REMEMBER THE SUBTITLE NARROW YOUR FOCUS, CHOOSE YOUR CUSTOMERS. AND I'M NOT SAYING EXCLUDE PEOPLE. I MEAN, ANYBODY WHO WANTS CAN WALK IN A WALMART. AS LONG AS I REMEMBER TO WEAR MY PANTS THAT DAY, I'M WELCOME. SOMETIMES NOT.

SURE, BUT I MAY NOT BE EQUIPPED TO TAKE ADVANTAGE OF THE VALUE THAT THEY'RE OFFERING. I WALK INTO NORDSTROM AND I'M LIKE, DANG, THIS IS EXPENSIVE. I CAN GET IT CHEAPER OVER HERE AT WALMART. SO IT JUST DEPENDS ON HOW YOU WHAT VALUE YOU'RE LOOKING FOR. AND YOU GET TO CHOOSE WHEN YOU DO YOUR VISION, WHO YOU'RE GOING TO APPEAL TO. IT DOESN'T MEAN THAT OTHER PEOPLE CAN'T COME IN. THEY'RE WELCOME AND THEY MAY ADAPT AND THEY MAY SAY, HEY, I REALLY LIKE THIS. I REALLY LIKE IT HERE, BUT YOU'RE GOING TO HAVE SOME PEOPLE. THE REASON IT SAYS NARROW YOUR FOCUS, CHOOSE YOUR CUSTOMERS, IS CHOOSE WHO YOU'RE GOING TO APPEAL TO BECAUSE YOU'RE NOT GOING TO PLEASE EVERYBODY. TRYING TO BE EVERYTHING TO EVERYBODY IS A RECIPE FOR DISASTER. NO MATTER WHAT DECISION YOU MAKE, SOME PEOPLE ARE GOING TO GET OFF ABOUT IT ALL THE TIME. SOME OF THE PEOPLE SOME OF THE TIME, IT'S NEVER, EVER. YEAH. SO ANYWAY. SO WITH ALL THAT IN MIND, YOU'RE ON YOU'RE AT WORK RIGHT NOW. I'M GOING TO GIVE YOU 14 MINUTES KIND OF READ THROUGH LIKE I HANDED OUT THE VISION. YOU SHOULD HAVE ONE THAT SAYS WHEN YOU CLOSE YOUR EYES AND THINK ABOUT THE FUTURE, THE CITY, WHAT DO YOU WANT IT TO LOOK LIKE? AND THE SECOND THING, AND YOU SHOULD HAVE ONE THAT'S STAPLED. THIS ONE. YOU CAN TAKE JESSE. HE'S NOT DOING ANYTHING. WE DON'T. WE'RE NOT DOING THE VISION, YOU GUYS.

[01:05:03]

THIS WAS THE ORIGINAL SURVEY. AND I THINK I ASKED THE SAME QUESTION ON THE NEW SURVEY. NOW.

SO THIS IS SIMPLY JUST A LIST OF WHAT Y'ALL'S RESPONSES WERE TO THAT. WE DON'T HAVE A COMPARISON REPORT FOR LAST YEAR'S STUDENT. I HAVE LAST YEAR. THAT'D BE INTERESTING. I WOULD I'M ELECTED TO SHOW IT TO YOU BEFORE YOU COME UP WITH YOUR OWN, BECAUSE I DON'T WANT TO GUIDE YOU IN EITHER DIRECTION. APPRECIATE THAT. BUT WE WILL LOOK AT IT AFTER YOU.

AFTER WHAT? IF IT'S THE SAME? WOULDN'T THAT BE WILD? OKAY, THERE'S A LOT OF SIMILARITIES.

BASED ON WHAT YOU GUYS SAID IN PHONE INTERVIEWS AND WHATNOT. CRAZIER THINGS HAVE HAPPENED.

THERE'S LIKE NO WAY. I THINK. I THINK THE COURT POLLS ARE THE SAME. YEAH. SO TAKE ABOUT TEN, 11 MINUTES TO AND JOT YOUR THOUGHTS DOWN. YEAH. AND THEN IN SMALL GROUPS TURN THIS TOWARDS RED. DO WE HAVE ANOTHER ONE. NO. THE FEEDBACK. MAKE SURE THEY CAN'T HEAR US LIKE THAT. WAS IT. WE JUST HAVE TO USE THE MIC FOR. I JUST DON'T REMEMBER MR. ADOLF SEEL FARM ACROSS THE STREET. SO IT'S GOING TO BE HARD FOR ME. WHAT, JUST BECAUSE I'M LOOKING AT KYLE FROM MANY MOONS AGO NOW? OH YEAH. SPACESHIPS FLYING EVERYWHERE. ROBOTS WALKING DOWN.

[01:12:14]

ARE YOU EATING PEANUTS? THAT IS NOT BUTTER.

NO. I DON'T KNOW. ASHLEY KNOWS. LIKE. NO, NO. IT'S AWESOME. ALL RIGHT, I HAVE 22 SECONDS LEFT, BUT IT LOOKS LIKE EVERYBODY'S PRETTY MUCH DONE. SO WE'RE GOING TO SPLIT YOU INTO THREE GROUPS. SO TWO GROUPS OF TWO. ONE GROUP OF THREE. AND WHAT I WANT YOU TO DO IS PUT YOUR THOUGHTS TOGETHER AND COME TO CONSENSUS ON WHAT YOU WANT, THE VISION OR THE FUTURE OF THE CITY TO LOOK LIKE. SO WE'LL START WITH COURTNEY. YOU'RE ONE. SO NUMBER OFF ONE THROUGH THREE. AND REMEMBER YOUR NUMBER TWO, 2123. THERE'S ONE. WHERE DO YOU GO.

YOU GOT 12312. NO COUNCIL. COUNCIL ONLY. NO COUNCIL. COUNCIL ONLY ONLY WE GOT SEVEN.

WE GOT SEVEN. OKAY. OH WAIT WAIT WAIT. HOLD ON A SECOND. I MIGHT HAVE TWO, THREE, ONE. LET ME DO MY MATH AGAIN. 2233 GROUPS. YEAH. WE WANT THREE GROUPS. SO ONE MARK AND I CAN DO 111232. YOU HAD MICHAEL. YOU'RE THREE OKAY. YOU'RE ONE. SO THE ONES WILL HAVE THREE PEOPLE THERE AND THE OTHER TWO WILL JUST BE A PAIR OKAY. SO THERE'LL BE THREE ONES TWO TWOS AND TWO THREES. SO ONES GET TOGETHER. TWO THREES COME TO CONSENSUS ON THE VISION. HOLD

[01:15:03]

Y'ALL READY FOR THIS? ALRIGHT, ALRIGHT. LET ME PULL YOU UP. HERE'S MY VISION. I'LL GIVE YOU 12 MINUTES. COME TO CONSENSUS. TALK ABOUT IT. YEAH. 12.5 MINUTES AND 30S 12.5 AGO WHERE I GO. OH THAT'S FINE. OR I CAN GO OVER THERE OR WE COULD GO THAT SIDE. LET'S GO. WE GO CHIT CHAT OVER THERE. AGAIN. THIS COULD BE A SET OF WORDS, A SET OF BULLETS, A WORD CLOUD, A PARAGRAPH. IF YOU WANT TO WRITE A STATEMENT, THAT'S GREAT. I TRIED TO DO JUST A COUPLE BULLET POINTS, SO I DIDN'T OVERWHELM YOU ALL. I DON'T WANT TO. IT'S HARD TO HAVE AN EXPANSIVE VIEW BECAUSE LIMITED BY YOUR TIME, YOUR MONEY. HELLO, MIKE. SO WE'LL I WOULD SAY DON'T THINK ABOUT WHAT YOUR CONSTRAINTS ARE. THINK ABOUT WHAT THE VISION IS. YEAH. DON'T THINK ABOUT THE HOW. AND THEN, YOU KNOW, WE CAN WORK WITHIN THE PARAMETERS OF WHAT RESOURCES WE HAVE AVAILABLE TO ACCOMPLISH AS CLOSE TO THAT OVERALL VISION. I THINK A LOT OF IT IS GOING TO BE HIGH LEVEL ENOUGH NOT TO GET BOGGED DOWN INTO THAT. RIGHT. AND THAT'S, I THINK, WHAT THIS IS SUPPOSED TO BE. IT'S KIND OF A HIGH LEVEL BROAD, VERY GENERIC. YOU KNOW WHAT WE THINK THE FUTURE SHOULD LOOK LIKE. OKAY. YEAH I'M GOING TO GO THROUGH WAVE OUR MAGIC WAND. YOU WANT TO FIGURE OUT WHERE YOU WANT TO GO, WHAT YOU WANT TO ACHIEVE. DON'T WORRY ABOUT HOW THE FIRST THING YOU'RE GOING TO QUESTION IS I DON'T THINK WE CAN GET THERE.

DON'T WORRY ABOUT THAT. DETERMINE THAT YOU WANT IT FOR THAT TO HAPPEN. SO YOU WANT TO START. YOU JUST ANSWERED I JUST THE BULLET POINTS I WROTE DOWN WERE LIKE ECOLOGICALLY SENSITIVE. SO AS WE GROW, I WANT TO MAKE SURE THAT, YOU KNOW, WE'RE NOT NEGLECTING OUR, OUR ENVIRONMENT AND OUR GREEN SPACES AND THINGS LIKE THAT. CIVIC PRIDE. YOU KNOW, THERE'S, YOU KNOW, WHEN YOU SAY, I'M FROM KYLE. WHAT FEELING DOES THAT GIVE YOU? YOU KNOW, ARE YOU LIKE I'M FROM KYLE? YOU KNOW, I WANT TO I WANT US TO HAVE SOME SOME THINGS THAT ARE YOU KNOW, WHEN I ASK, WHAT ARE YOU PROUD OF? AND IT'S LIKE THEY CAN RATTLE OFF, OH, THIS, THIS, THIS INSTEAD OF, OH, MAN, I WISH WE HAD THIS OR I WISH WE HAD THAT. YEAH. THERE'S A WHOLE LOT OF NEGATIVITY. SO YEAH, THAT'S A LITTLE BIT OF WHAT I WHEN PEOPLE SPEAK ABOUT KYLE AND I WANT TO I WANT TO FLIP THAT SCRIPT. WE'RE LIKE, OH NO, THIS IS AMAZING, I LOVE THIS.

WE'VE GOT THIS RESTAURANT. YEAH. THE PROBLEM WITH THAT IS WE NEED TO QUIT SHOPPING. YEAH.

THE THE NUMBER TWO PANDA EXPRESS IN THE ENTIRE STATE IS THE KYLE, TEXAS. WOW. IT'S IS THAT BECAUSE IT'S THE ONLY CHINESE HERE? RIGHT. WELL, BOY, IS LIKE JAPANESE. CHINESE KIND OF. SO, YEAH, I NEVER COUNT THEM. YEAH, YEAH. TAKE TYSON. RIGHT? RIGHT. NOT QUITE THE SAME. NO, I FORGOT ABOUT THEM. YEAH, WELL. THREE. I DO. I GET TO THE POINT. IT IS A LITTLE BIT. YEAH. OLDER WITH THE RICE AND I'M ABOUT HALFWAY FULL. I'M FULL HALFWAY DOWN THE BOWL BUT I CAN'T STOP. LIKE, IT'S JUST LIKE I WILL MAKE MYSELF SICK. I KID YOU NOT. LIKE I KNOW AHEAD OF TIME. LIKE. I'M GOING TO LOSE ALL SELF-CONTROL OVER THIS THING. RIGHT? IN PREPARATION.

BUT I WANT TO, YOU KNOW, DEVELOP THINGS THAT WE'RE PROUD OF. YEAH. AND THEN A REAL BIG ONE FOR ME IS DEVELOPING A DIVERSE, STRONG. WHEN I TALK TO PEOPLE ABOUT LOCAL BUSINESS AND HOW TO MAKE THAT HAPPEN, NOT JUST AS A FROM A STANDPOINT, BUT I'M GOING TO ASK YOU, DO YOU EVER SAY LIKE 60% OF OUR RESIDENTS COMMUTE INTO EITHER AUSTIN OR SAN MARCOS? EXACTLY.

IF THOSE JOBS WERE CUT, WHAT KIND OF QUALITY OF LIFE WOULD THAT BE? YEAH, I DIDN'T I DIDN'T ARGUE WITH HER IN THE MEETING, BUT COULD THAT DEVELOPMENT OVER BY THE HOSPITAL, WHICH WE TALKED ABOUT THE LAST MEETING WAS LIKE, OH, WE DON'T NEED OFFICE SPACE. I WAS LIKE, IF THE OFFICE THAT YOU WORK IN WERE RIGHT THERE. PUT YOUR LIFE TOGETHER LIKE

[01:20:05]

RIGHT? KIND OF DEPENDS. WE'RE JUST NOT THAT BIG YET. BUT I DON'T KNOW WHAT OUR OFFICE SPACE UTILIZATION IS. AND I KNOW OFFICE SPACE IN AUSTIN TANK AFTER COVID, I THINK ESPECIALLY. WHATEVER THAT MEANS. I LOVE TO SEE WHAT THAT LOOKS LIKE. LIKE CURRENT CAPACITY IS ONE THING THAT'S REALLY CHALLENGING THOUGH, IS ANYTHING THAT'S HERE IS SO EXPENSIVE THAT ESPECIALLY IF IT'S MANAGED BY AN ADMINISTRATIVE COMPANY, BECAUSE THOSE ADMINISTRATIVE FEES MAKE IT GO THROUGH THE ROOF. OUR SMALL BUSINESSES ARE HAVING A HARD TIME SUSTAINING THEIR RENTS BECAUSE OF ALL OF THAT. SO PART OF THAT IS TAXES AND WATER, RIGHT? SO THOSE ARE THINGS THAT ARE PART OF IT TOO, IS JUST SUPPLY. SO THE BIGGEST WORD OF IT THOUGH IS NOT SUPPLY BECAUSE YOU WEREN'T. IT'S WITH SPACES ACTION SPACES. AND SO NORMALLY YOU WOULD SEE THOSE LINED UP IF THERE WAS TOO MUCH ON THE MARKET. IT IS THE THE TAXES. SO WHAT THEY CALL A TRIPLE NET. SO COMMON MAINTENANCE, ADMINISTRATIVE FEES, TAXES, ALL OF THOSE THINGS. THE AVERAGE RETAIL PRICE PER SQUARE FOOT LIKE I DID 18 YEARS AGO, 13 TO 16. AND NOW IT'S BETWEEN 30 AND 40. AND I'M I'M HEARING REQUESTS. THEY'RE ASKING FOR 45 TO 60.

YEAH, THAT'S PRETTY NORMAL. EVEN IN AUSTIN WHERE THERE'S WHEN YOU LOOK AT LIKE HOW MUCH LIKE A MOM AND POP CLOTHING STORE WOULD HAVE TO COVER, RIGHT? SO, I MEAN, IT KIND OF DEPENDS ON SIZE $35 A SQUARE FOOT. BUT A LOT OF THAT IS BECAUSE IT'S NEW BUILD CLASS A, THE MORE AFFORDABLE IT IS, IT'S GOING TO BE LIKE THE CLASS C. AND SO SAN MARCOS HAS QUITE A BIT OF CLASS C, BUT THEN THE TRIPLE NUTS, THEY GET OUT AT A LOT OF PEOPLE'S I GUESS PAYMENT RANGE. SO THAT'S BEEN A REAL BIG CHALLENGE IN GETTING CLIENTS INTO RENT THE COSTUMES TO MAKE IT OUT THERE. AFFORDABILITY IS JUST SO THAT'S KIND OF. BUT A LOT OF OUR STUFF IS NEW, SO IT'S GOING TO COST MORE BECAUSE THEY NEED TO RECOUP THE COST OF BUILDING THE SPACE. RIGHT. AND THAT'S JUST UNFORTUNATE. EVEN ALL THOSE EXTRAS ON TYPEKIT JUST DRIVE THAT INSURANCE IS SO HIGH COMMERCIAL TOO. YES IT IS. AND THEN THEY HAVE TO HAVE ANOTHER POLICY. YEAH. PAYING FOR THE LANDLORD. YEAH. I THINK THAT'S EXACTLY. SO THERE'S THERE'S SOME DEFINITE CHALLENGES IN THAT. AND GETTING AFFORDABLE SPACE IN. AND I'M NOT SURE THAT THAT OFFICE SPACE AND PUTT IS GOING TO BE AFFORDABLE FOR MANY PEOPLE. WE WOULD HAVE TO SEE KIND OF WHAT THAT WOULD LEASE OUT FOR WHATEVER WE DO, WE DO. BUT I THINK WE'RE PROBABLY GETTING CLOSE ON TIME. SO MINE WAS KIND OF NO EAST WEST DIVIDE. LIKE I WANT TO SEE KIND OF THE SAME. WELL, I THINK THE WAY THAT I WROTE QUALITIES, COMMUNITY, NEIGHBORHOODS, AMENITIES, THINGS LIKE THAT, THE GRID BEING BUILT OUT, BUSINESS DIVERSITY, SMALL BUSINESS FRIENDLY LOCAL HUBS. SO PROMOTING INTERACTION, A SENSE OF COMMUNITY. LIKE FOR ME I'M LIKE, THAT IS I'VE GOT SOME LIKE THIS IS THIS WAS WHAT WE WENT THROUGH. THRIVING, SELF-SUFFICIENT CITY FOR RESIDENTS TO LIVE, WORK AND ENJOY LIFE WITHOUT LEAVING TOWN.

FOCUSING ON RESPONSIBLE GROWTH AND STRONG LOCAL JOBS, HAVING COMMUNITY PRIDE, EQUAL AMENITIES ACROSS THE CITY AND CREATES THAT IS OUR MAIN FOCUS, IS THE RESPONSIBILITY TO ENSURE THAT KYLE GROWS IN A WAY THAT PROTECTS OUR TAXPAYERS AND STRENGTHENS OUR COMMUNITY. SO I THINK THAT'S ALL PRETTY MUCH WORK TOGETHER. SO THE DIVIDE WOULD BE, YOU KNOW, YOUR ECOLOGICAL CAN BE PART OF THAT TOO, HAVING PARKS ON BOTH SIDES AND, YOU KNOW, MAKING SURE MAYBE DOING BOULEVARDS AT SOME POINT INSTEAD OF WHAT WE HAVE NOW, WHICH IS EMPTY AND IT'S JUST A STRAIGHT PAVED STREET. I GREW UP IN A CITY THAT HAD TONS OF TREES WHERE THERE WAS CANOPIES ALL OVER THE WAY, AND SO THAT WAS ALWAYS REALLY NICE. AND THAT'S KIND OF HINDRANCE TO WALKABILITY OR OR GETTING AROUND BY BIKE. YEAH. EVEN IF WE HAVE THE TRAILS IS SO HOT AND THEN YOU'RE. BECAUSE THERE'S TREES AND YOU HAVE TO HAVE IT FAR ENOUGH AWAY FROM THE HOUSE SO THEY GET DAMAGED. THE FOUNDATION FOR SIDEWALKS, ESPECIALLY IN THE EAST SIDE.

YEAH, I HAD ONE THAT IT INVADED MY MAIN LINE BECAUSE IT WASN'T GETTING ENOUGH WATER IN MY

[01:25:02]

YEAH. NO, NO WE SAID YOU THAT WAS JUST KIND OF OKAY OKAY. I TO GET THE. ROAD AND I SAID WE'LL DO THE EAST SIDE AND WE'LL THE ORIGINAL ALLOCATE THE SAME AMOUNT. ESPECIALLY THAT'S GOING TO BE A NATURE. HOW MUCH MONEY DOES IT TAKE TO GROW A PLANT LIKE. YEAH. AND I'M NOT I'M NOT LIKE THE BOTANIST GUY. SO YEAH. AND I THINK IF YOU WANTED TO KEEP IT NATURAL. DO YOU THINK. GRAVEL INSTEAD OF PAVED PATHS. SO THAT'S, THAT'S MY VISION BECAUSE I GUESS YOU MAY HAVE TO REDO THIS EVERY FEW YEARS, BUT THAT'S A LOT CHEAPER THAN PAVEMENT. AND THANK YOU FOR CALLING. YEAH. BUSINESS DIVERSITY. YEAH. IT'S A GREAT. I REALLY LIKED COMMUNITY COMMERCIAL. SO HAVING COMMUNITY HUBS OF COMMERCIAL SO THAT YOU DON'T HAVE TO DRIVE AS FAR.

YEAH. I KNOW THAT. RANCH LIKE THAT WHOLE THING DOWN THERE IS LIKE A CENTRAL COMMERCIAL ZONED COMMERCIAL. SO YOU DON'T HAVE EVERYTHING, BUT YOU MIGHT HAVE A SMALL. THEY ARE, BUT THAT'S ACTUALLY LIKE A DOLLAR GENERAL. AND SO OKAY. SO WHAT IS IT? LOCAL COMMERCIAL HUBS, WHICH IS KIND OF WHAT THE VIBE THOUGH IS. IT'S LIKE. THOSE ARE SET UP. YOU GUYS ARE I THINK I THINK WHAT LED TO THAT WAS LIKE THE THE 15 MINUTE CITY CONCEPT, WHERE YOU CAN GET EVERYTHING YOU NEED WITHIN 15 MINUTES. IT TAKES YOU 15 MINUTES JUST TO GET OUT OF YOUR NEIGHBORHOOD.

AND THAT MAKES SENSE OUT OF IT. I'M SO SCARED ABOUT STUFF LIKE THAT. ALL BUSINESS BEING ABLE TO GET OUT. YOU KNOW, THAT'S COMPLETELY POSSIBLE, RIGHT? THERE'S NO MONEY IN FUNDING.

YEAH. OH THAT'S GOOD. THEY'RE LOOKING AT NEW QUESTS TO TAKE THAT OVER. THAT'S. COLD. MAYBE THEY'LL SCRAP MORE. THAT'S ALL I WANT TO KNOW. NO THEY COME. THEY CAME LIKE, HEY, CAN WE RECOMMEND THIS? OR THEY SAID, NO, NO, THIS TIME BECAUSE WE KNOW WHAT'S GOING TO HAPPEN.

THEY'LL THROW THE APARTMENTS IN AND GIVE US THE. THAT INTERSECTION. I WAS LOOKING OVER THE TRAFFIC. IT WAS HARD. IT WAS HARD TO EVEN. GET TO COUNTERACT AND STUFF. SO WE

[01:30:06]

SERIOUSLY. LIKE THAT'S MAXWELL WATER. RIGHT? AND YEAH, WE'LL GET BLAMED FOR IT. YEAH. THAT'S NOT OUR. THEY DON'T KNOW THAT ALL THOSE ARE THOSE ARE NOT OURS. WE CAN'T HAVE. WAS THERE ANYTHING ELSE YOU WANTED TO ADD THERE? YOU WANT THE PRESERVATION OF GREEN SPACE THAT SUE? YEAH, HE I MEAN, HE WOULD YOU ALL AGREE THAT THAT SHOULD BE SURE I LIKE THAT IT HELPS WITH. SO LIKE I MEAN I CAN'T VERY SMALL TOWN IN NORTH CAROLINA. SO LIKE WE HAVE 1000 PEOPLE. SO THAT'S KIND OF VERY. YARDS. VERY FREE. SO IT'S I LIKE THAT. EVERYBODY CAN MEET EACH OTHER. BUT THAT'S KIND OF WHAT YOU'RE SUPPOSED TO GET FROM LIKE THE COMMUNITY HUBS, LIKE YOU KIND OF HAVE COMMUNITIES WITHIN. I TRY TO THINK THIS IS ACTUAL JOB DESIGN.

AND IT WORKS PRETTY WELL THESE DAYS. THAT'S ONE OF THE THINGS I PROBABLY KNOW PERSONALLY, A QUARTER, JUST BECAUSE WE LIKE KIDS, WENT TO SCHOOL TOGETHER AND OR SPORTS OR JUST, YOU KNOW, YOUR JOB GOING TO THE FRONT PORCH DAYS AND TWICE A YEAR EVERYBODY COMES OUT. YES, I DO LIKE TO SEE EVERY DEVELOPMENT HAS AMENITY CENTER FOR RESIDENTS, UNENCLOSED CLIMATE.

CONTROLS. OH YEAH. NOT JUST FOR A ROOF OVER FOUR PILLARS. YEAH. SO THAT THE SUN BAKES IN, I WOULD SAY CLUBHOUSE AND POOLS. YEAH. BECAUSE I'M OKAY. SO I'M THINKING JUST FOR CONTEXT FROM TOWN COUNCIL THAT THAT LITTLE PAVILION. YEAH. RIGHT. WHICH PROBABLY 2 OR 3 MONTHS A YEAR IS PERFECTLY FINE. YEAH. LIKE, I MEAN, I'M NOT EATING OUT THERE AT 3:00 IN THE AFTERNOON IN LATE JULY. YOU KNOW, I SEE IT BEING MORE LIKE, SERIOUSLY, A CLUBHOUSE. YEAH. AND SO AT LEAST IF YOU'RE NOW THAT I KNOW BETTER THAN THAN NOTHING. BUT LIKE, I WOULD LOVE TO HAVE THE FIVE ACRES THAT WAS DONATED TO THE CITY WITH OUR NEIGHBORHOOD BACK SO THAT WE COULD DO A POOL AND CLUBHOUSE WITH OUR NEIGHBORHOOD IN THE NEXT TWO YEARS. YES, AND I KNOW THE CITY HAS PLANS TO BUILD THAT OUT NOW. I'D RATHER JUST HAVE A LAND BACK. OH, THEY'VE HAD IT BLOCKED OFF AND WE CAN'T EVEN ACCESS LAKE MILES. AND I'M LIKE, BE NICE TO NEIGHBORHOODS. WE DRIVE IT AROUND LEHMAN ROAD TO GET TO IT. YEAH. GOOD JUDGMENT. I WON'T SAY THERE HASN'T BEEN A COUPLE TIMES I HAVE. WELL WHAT WAS IT LIKE THAT, THAT OVERALL DESIGN THAT WE WERE TALKING ABOUT DID HAVE ACCESS. THE DESIGN IT'S SUPPOSED TO, BUT THEY HAVE A FENCE OR A GATE OR BIG GATE. AND ARE YOU STILL WORKING? NO. WE'RE DONE WHEN YOU WANT TO GET IT. WHEN YOU'RE DONE, GET IT ON THE WALL. AND THEN EVEN THE EASEMENT THAT LEADS DOWN BETWEEN THOSE TWO NEIGHBORHOODS IS ALL BLOCKED OFF. SO YOU CAN'T BIKE DOWN. I DON'T KNOW, I GUESS IT'S PICK A SPOT. THAT'S IT. OH, THEY WROTE ON. PUT IT ON THE SPOT. RIGHT. IT MUST HAVE BEEN REALLY SMALL THAT WAY. IT'S IT WAS A REALLY BIG PAPER. THAT'S RIGHT. IT'S A REALLY BIG PIECE OF PAPER. I MEAN I CAN READ IT. IT'S LIKE. IT'S LIKE IT'S GREAT. YEAH. NO MATTER WHAT, NO MATTER HOW MUCH YOU. THAT'S GOOD. OKAY. AWESOME. YEAH. THAT'S THE ONE. OH THAT'S AMAZING. THE REAL QUESTION IS

[01:35:01]

OKAY, WELL THAT'S FINE. IT'S BECAUSE WE'RE THE BEST TEAM. NO, IT'S ONE OF MY FAVORITE PLACES ON THE PLANET. MY SISTER'S THERE. SHE JUST SENT ME SOME PICTURES. WOW. I'M LIKE, OH, YEAH. I NEVER THOUGHT I'D LIKE THE DESERT THAT MUCH, BUT JUST THE HIKING TRAILS. AND I. IT'S ONE OF THE FEW VACATIONS I'VE EVER GONE ON AND LOST WEIGHT. AND HIKING MILES EVERY DAY.

IT'S LIKE, FOR ME, I'M LIKE, ALL RIGHT, MARK, YOU DIDN'T COME FROM NEBRASKA, DID YOU? WANT A WATER SPORTS GUY? NOW, REMEMBER, THIS IS STAFF AND COUNCIL. YEAH, IT DOES INCLUDE STAFF AND COUNCIL. THE MOST RELAXING ACTIVITY I HAVE DONE, I FELL ASLEEP, I DON'T WANT I HAVE DONE MY DIVE OPEN WATER DIVER. AND I WOULD LOVE TO GO AND GET MY SON AND MY HUSBAND AND DAUGHTER CERTIFIED SO WE CAN GO TO SCUBA DIVING TRIP TOGETHER. I WOULD LOVE TO GO TO THE GREAT BARRIER REEF. I HAD A THAT WAS ONE DIVE AWAY FROM BEING RESCUE DIVER CERTIFIED, AND MY INSTRUCTOR ACTUALLY TALKED ME OUT OF IT. WHY? BECAUSE ONCE YOU GET ON THAT LIST, THEY NEED YOU, THEY'LL CALL YOU. AND THAT IS ONCE YOU'VE EXPERIENCED A RECOVERY FIRSTHAND. YEAH, YEAH. IT'S SOMETHING THAT YOU CAN'T EVER SHAKE. SO MAKE SURE YOU'RE YOU WANT TO BE THE PERSON THAT DOES THAT BEFORE YOU SIGN UP FOR IT. YEAH. OKAY. I AM I'M GOING TO BASICALLY TEACH THEM THE STORY ABOUT FINDING A YOUNG GIRL IN MUDDY WATERS. LIKE BY THE TIME I REALIZED WHERE HE WAS, HE WAS ABOUT 12 OR 14IN FROM HIS FACE. AND I STILL HAVE NIGHTMARES.

I'M THE ONE THAT JOINED THE CLUB. BUT THE STUFF I WATCHED THE THE MURDER FILES. SO I'M TRYING TO THINK OF THE NAME OF THE MOVIE, BUT IT'S WITH THOSE KIDS. I THINK IN INDONESIA THEY GOT THE CAVE FLOODED AND THEY HAD TO GET THE RESCUE DIVERS. I READ ABOUT THAT. THERE'S A MOVIE. IT'S AMAZING. EVEN IF, YOU KNOW, BASED ON HIS STORY. OH, IT IS A TRUE STORY. I REMEMBER WHEN THEY DID THAT, BUT IT IS. I COULDN'T RECOMMEND IT HIGHLY ENOUGH FOR EVERYBODY.

MY DAUGHTER LOVED IT. MY FATHER IN LAW LOVED IT. I MEAN, I COULD NOT WRAP MY HEAD AROUND HOW COMPLEX THAT CAVE SYSTEM WAS AND LIKE HOW THEY HAD TO GO THROUGH THIS, LIKE, LITTLE THING AND THEN BACK UP AND I WAS LIKE, OH HELL NO, I AM NOT A SPELUNKER. YEAH. SO FUN FACT ABOUT ME WHEN WE DID THIS WITH STAFF, I INTERROGATED THE ENTIRE STAFF AND I FOUND OUT EVERYBODY'S ANSWERS. OKAY, I FIGURED I WOULDN'T DO THAT WITH YOU GUYS. I'LL SAY, OKAY, WHAT DO YOU KNOW? I KNOW, RIGHT? I'M GOING TO COPY YOUR PAPER. I HAD HALF OF IT DONE LAST TIME AND I DON'T KNOW WHERE MY PAPER IS. I ALREADY KNOW YOURS. THAT'S TOTALLY FINE. WE. ONCE WE STARTED THIS, IT'LL BE ALL RIGHT. I'LL GIVE YOU MINE. YEAH, YEAH, THAT'S WHAT IT'S CALLED.

13 LIVES. I WANT TO GO TO THE. THAT IS ME. YEAH, IT WAS A SPANISH MAJOR. OKAY. SO. IS.

YOU ALREADY HAVE A NAME? OKAY, COOL. SO THIS ONE, ONCE I KNEW WHAT IT WAS, I KNEW EXACTLY WHICH ONE IT IS. RIGHT? YEAH. SO YOU MIGHT APPRECIATE THIS WHEN I, WHEN I DO YOU KNOW WHO THAT IS. GOT DIVE CERTIFIED. THEY DID THE, THE FIRST DIVE WAS IN A SWIMMING POOL IN THE MIDDLE OF SUMMER. AND I WASN'T THINKING ABOUT IT. AND ACTUALLY I HAD HAIR THEN JUST THINNING ON TOP. SO I SPENT HALF AN HOUR OR AN HOUR IN THE BOTTOM OF A POOL WITH THAT SUN BEATING DOWN, JUST MAGNIFYING THE WATER. AND I NEVER THOUGHT ABOUT IT, AND IT WAS MY MOM'S BIRTHDAY. THAT EXPLAINS A LOT. YEAH, WE'RE GOING TO GO TO DINNER TO CELEBRATE. AND I CAME HOME AND I JUMPED IN THE SHOWER, AND I TOOK A SHOWER, AND I STARTED TO DRY MY HAIR, AND I TOOK THAT BRUSH AND I RAKED IT OUT. OLD MAN. I HAD TO PEEL MYSELF. IT DOESN'T SOUND BAD. THAT WAS LIKE MOST PAINFUL. I EVEN TO THIS DAY I CAN'T DEAL WITH MY SHOULD I JUST WAIT? I DON'T THINK THAT'S HER. WOW. YEAH, I WAS LIKE. OKAY, NOW I KNOW WHY THEY WEAR HATS WHILE THEY'RE UNDERWATER. ALL OF OURS. I WAS IN THE THE UNIVERSITY THERE HAD A MASSIVE COURSE. SO TO ME WE WERE LAUGHING. OKAY, SO YEAH. AND WE DID. ONE OF OUR GUYS WAS LIKE. EXACTLY. WHAT SHE WANTED TO DRESS LIKE A WHAT? I THINK LAKE WHITNEY WAS. VERY CLEAR. OH. YEAH. VERY CLEAR. YEAH,

[01:40:12]

CERTIFICATION AND LAKE TRAVIS HERE AND SPENT. I DID THAT ONE. SOUNDS KIND OF. YEAH, WE DID LAKE TRAVIS. AND IT'S GOT THE DIFFERENT THINGS THAT YOU GO FIND. YEAH. UNDERWATER. YEAH YEAH YEAH YEAH YEAH YEAH YEAH. THAT'S HOW THEY DO THE AGGREGATION PIECE OF IT. YES.

THAT WAS YEARS AGO. YEAH. YEAH. YES. SO VISIBILITY ZERO WHEN I DID IT. SO IT WAS ACTUALLY A TRUE TEST. YEAH. WHEN, WHEN I DID THE YOU KNOW THAT THAT'S WHERE YOU'RE SUPPOSED TO DO.

LINED UP EXACTLY ON THE RIGHT SPOT BUT. OH IT'S A GOOD GUESS. THAT'S A GOOD GUESS. I DIDN'T DO A GOOD NIGHT DIVE IN THAT I FIGURED IT WAS. BACK. BACK. I THOUGHT THAT WAS COOL, BUT THEY WERE GETTING CLAUSTROPHOBIC, AND I THINK I MIGHT. DEFINITELY GET CLOSE, RIGHT? I DIDN'T EVEN KNOW IT WAS CLAUSTROPHOBIC. MRI. ARE YOU SURE SHE PUT ME IN THAT MACHINE? OH, YEAH, BECAUSE THE ORIGINAL ONES I DON'T. LIKE. THIS COMES IN THIS BECAUSE IT'S DATA. WELL, YOU AND I HAD VERY SIMILAR PERSONALITIES, SO. ALL RIGHT, IF YOU GET. IF YOU'RE DONE, LET'S GET IT ON THE WALL.

LET'S PUT IT RIGHT THERE. THAT'S A GOOD SPOT FOR IT. RIGHT NEXT TO THAT METAL BRACKET. LIKE. YEAH. SEE I CAN READ THAT. HERE'S WHAT WE'RE GONNA DO. LET ME GRAB MY KEEP YOUR PEN. KEEP YOUR PEN. WHAT I WANT YOU TO DO IS TAKE YOUR PEN COLOR AND GO TO THE OTHER GROUPS FLIP CHART. OH, OKAY. YOU'RE GONNA YOU'RE GONNA UNDERLINE THE THINGS YOU LIKE AND AGREE WITH. CHRISTMAS IS TERRIBLE. YOU'RE GOING TO PUT A QUESTION MARK NEXT TO THE THINGS YOU EITHER DON'T UNDERSTAND OR YOU WANT MORE EXPLANATION FOR, AND PUT AN X NEXT TO THOSE THINGS THAT YOU MIGHT DISAGREE WITH. OKAY? DO NOT CROSS ANYTHING OUT. I KNOW WE'RE GOING TO MOVE RIGHT THERE. MOVE THAT CITY. YOU JUST STAY THERE. TOBY. WE'RE GOING TO COME. OH, OKAY. I'M SORRY. I'LL JUST. OKAY. YES. SO WHAT ARE WE DOING NOW? UNDERLINE THE THINGS YOU LIKE. QUESTION MARK. NEXT TO THOSE THINGS YOU'RE NOT SURE ABOUT X NEXT TO THOSE THINGS YOU DISAGREE WITH? I LIKE THAT, RIGHT. YEAH. MAKE SURE. YOU DIDN'T CRY. YES. YEAH. PRIDE.

PRIDE I MEAN I DON'T WANT THEM TO, LIKE, NOT BE PROUD OF ME. HERE. IS THIS. THERE YOU GO.

THAT'S WHAT YOUR SMALL BUSINESSES. YEAH. COMMERCIAL SIDE. WHAT DOES THAT MEAN? YEAH I DON'T I NEED MORE INFO ON THAT. OKAY. I'LL START. OKAY. GOOD. YEAH. EASY. EASY PEASY GEORGE. GOOD JOB. YEAH. HAVING A LITTLE MORE TROUBLE THAN I WAS BECAUSE IT'S WRITTEN SO GOOD. ALL. AT LEAST WE CAN READ IT. YOU KNOW, I CAN READ IT FROM OVER HERE. GET THAT RED MARKER OUT. WHAT'S WHAT'S THIS? REALLY CONFUSED. HOW DARE THEY? QUESTION. QUESTION. QUESTION.

PERFECT. I'M LIKE PERFECT, I DON'T KNOW. COURTNEY'S DISSECTING THE EASIEST POSSIBLE.

SO YOU GOT TO GET THE DETAILS. START TELLING MYSELF THAT. YEAH. RIGHT. YEAH, YEAH. WILL. HE'S IN TROUBLE. YEAH. WE ARE. I WANT THE WHOLE CITY TO LOOK LIKE. LIKE PLUM CREEK. THAT'S WHAT I WANT. I WANT EVERYBODY TO BE ABLE TO LIVE IN. I NEED A YARD, OKAY? KENSINGTON TRAILS, HALF MY NEIGHBORS. WHAT? I HAVE THREE DAUGHTERS. MY MY THE NEIGHBOR, THE NEIGHBOR. THE NEIGHBOR BEHIND ME HAS THREE GREAT PYRENEES, YOU KNOW? MY GOSH, THAT'S CRAZY. AND BARKING.

OH, COME ON. TOLD ME ONE TIME. COME ON, LADIES, LET'S GO FOR HOURS. THE PIECE DE RESISTANCE, YOU KNOW, OVER HERE IT'S A SPECIAL THING. I KNOW, I KNOW RIGHT. THEY'RE SUPER GOOD TOO.

[01:45:01]

[01:50:05]

AND I DON'T KNOW IF IT NECESSARILY WORKS. I DON'T KNOW IF IT WORKS FOR HERE, BUT I LIKE THE CONCEPT. AND SO IT'S SOMETHING THAT I WOULD BE LOOKING FOR IF IT HAD THE RIGHT FIT MAYBE. I THINK AT ONE TIME WE THOUGHT FOR THE DOWNTOWN, AND THEN THE PROBLEM YOU'RE GOING TO GET IS IF YOU DON'T FILL THE BOTTOMS WITH WORK, THEN IT JUST BECOMES HOME. IT BECOMES MORE APARTMENTS. SO AGAIN, THAT'S WHAT IS YOUR VISION. WHAT ARE YOU TRYING TO CREATE. RIGHT. AND IF YOU WANT IT YOU'RE GOING TO FIGURE OUT HOW TO DO IT. SO I JUST MULTI-USE DEVELOPMENT BECAUSE I, I DON'T KNOW CORRECT ME IF I'M WRONG, I'LL MAKE SURE I UNDERSTAND IT. RIGHT. SO LIKE ADDISON ADDISON CIRCLE, IF YOU'VE EVER BEEN THERE, THERE'S ALL THESE SHOPS AND RESTAURANTS ON THE BOTTOM, AND THEN 3 OR 4 STORIES OF APARTMENTS. SO PEOPLE. AND THEN THERE'S BUSINESSES RIGHT THERE TOO. SO THEY GET UP IN THE MORNING, THEY GET ON THEIR BIKE AND THEY RIDE TO THEIR JOB. THEY'LL STOP AT THE COFFEE SHOP, GET A CUP OF COFFEE, GO TO WORK, COME HOME, STOP AT THE RESTAURANT, HAVE DINNER AND GO HOME. SO THEY WITHIN A23 MILE RADIUS, THEY'RE NOT REALLY GOING MUCH FARTHER. YEAH, THAT'S A LOT LIKE THE LA VERDE AREA. THE BRICKS AND MORTAR DISTRICT. THAT'S WHAT THAT THE DOWNSTAIRS

[01:55:02]

COOL. I THINK I HAVE WHAT I NEED TO CREATE A AN INITIAL DRAFT FOR YOU GUYS. OKAY. SO WITH YOUR PERMISSION I'M GOING TO TAKE AND MATCH THESE UP AND CREATE A VISION STATEMENT AND LET YOU GUYS REVIEW IT. WHILE I DO THAT I'M GOING TO KICK YOU GUYS OFF ON THE NEXT EXERCISE.

NO REST FOR THE WICKED. OH NO OH NO WE HAVE OH I WANT TO OPTIMIZE. I WAS LIKE, I WANT TO BE WEARY. THAT TOO. NO REST. WELL, I WANT TO GET EVERYBODY OUT ON TIME. WHAT TIME WAS THAT? SORRY. 11. WE SCHEDULED 930. SO THAT'S WHAT I'M SHOOTING FOR. 930. YEAH. WHICH IS 50 MINUTES FROM NOW. REALLY? IT'S THAT LATE? YES. OH, YEAH. WE HAVE MARGARITAS. GOOD TIME. NO, NO, I MADE THAT MISTAKE ONCE IN MY LIFE. I WAS LIKE, OH, THAT'D BE A GOOD IDEA. BRINGING THE MARGARITA MACHINE MAKE PEOPLE MORE PRODUCTIVE. AND AS SOON AS THEY HAD, THAT FIRST MARGARITA WAS ALL OVER, I DECIDED THAT PROBABLY WASN'T A GREAT IDEA. THEY'RE JUST SITTING THERE ALL NIGHT. I GOT A BETTER IDEA. OH, NO, THERE WAS NONE OF THAT. THERE WAS JUST DRINKING MARGARITAS. THERE WAS NO WORK BEING DONE, NO PRODUCTIVE CONVERSATIONS. WHEN I RAN INTO IT WAS FUN. I THINK MY BEST AFTER A COUPLE GLASSES OF WINE. OKAY, I THINK I DO TOO. BUT WHEN YOU GET A GROUP OF PEOPLE TOGETHER, IT DOESN'T WORK THAT WAY. NO. HERE. WOULD YOU PASS THOSE DOWN? ALL RIGHT. I PROMISE TO TELL Y'ALL THE TRUTH. OH, AND TO BE KIND. BUT THIS IS NOT GOING TO LOOK VERY NICE, YOU KNOW? PASS THOSE DOWN, MARK. THANKS. ALL RIGHT, SO I ASKED YOU ON THE SURVEY. HOW DO YOU FEEL THE COUNCIL, IF YOU HAD TO RATE ON A SCALE OF 1 TO 10, HOW PLEASED ARE YOU WITH HOW COUNCIL CURRENTLY WORKS TOGETHER? NOW I USE THIS RATING SCALE A LOT AND WHEN THINGS ARE GOOD YOU USUALLY GET AN EIGHT OR A NINE. SOME PEOPLE WILL GIVE YOU TEN, BUT IT'S RARE BECAUSE YOU KNOW IT CAN ALWAYS BE BETTER. IF THINGS ARE REALLY BAD, YOU MIGHT GET A SIX, MAYBE A FIVE. IT'S DEPRESSING. WHERE WOULD YOU AVERAGE? YOU HAD A 4.14 ON THE AVERAGE. IT'S HIGHER THAN THAT NOW. IT'S A SCALE OF 1 TO 10. SOMEBODY FIGURED OUT HOW TO GIVE IT A ZERO. I DON'T KNOW HOW. I DIDN'T KNOW THAT WAS POSSIBLE.

SO I'M JUST TELLING YOU THIS IS THE FEEDBACK. SO THE BOTTOM LINE IS AND YOU HAVE ON THE BACK OF THAT GRAPH, YOU'LL SEE WHAT THE INDIVIDUAL RESPONSES WERE. SO THE I'M SORRY THE THE MINIMUM WAS ZERO. THE MAXIMUM THE HIGHEST RATING WAS SEVEN, WHICH IS STILL NOT GREAT. THE MEDIAN WAS FIVE AND THE AVERAGE WAS 4.14. THIS TELLS ME THAT ALL OF YOU WOULD LIKE THINGS TO BE BETTER, WHICH IS GREAT BECAUSE GUESS WHAT? THIS IS NOT THAT BIG A SURPRISE. YOU'RE A YOUNG TEAM. WE'RE IN THE STORMING PHASE OF TEAM DEVELOPMENT, FORMING, STORMING.

AND WHAT WE'RE GOING TO DO NOW IS START TO DEVELOP SOME NORMS SO YOU CAN HOLD EACH OTHER ACCOUNTABLE FOR HOLDING TO THOSE SO THAT YOU CAN GET TO THE TOP PHASE, WHICH IS HIGH PERFORMING TEAM. ARE THERE QUESTIONS ABOUT THAT? I WANT TO KNOW WHO BROKE THE CHART. I'M NOT TELLING. I'LL SAY IT. IT WAS ME. I PUT THE ZERO. WELL, YOU DIDN'T HAVE TO CALL YOURSELF OUT, BUT YOU COULD SEE THERE WAS A WOMAN. YEAH, THAT'S SHE'S BEING HONEST. YES, I APPRECIATE IT. I WAS JUST TRYING TO BE FUNNY. SO. SO WHAT I ALSO ASK YOU IS WHAT WOULD YOU DO TO MAKE IT BETTER? SO THAT WAS THE SECOND SHEET I HANDED OUT. WHAT CHANGES WOULD YOU MAKE THE TOP PART? THERE'S ALSO SOME STUFF ON THERE. WHAT WOULD YOU CHANGE ABOUT MEETINGS ETC. SO IDEAS FROM THE SURVEY BE MORE OPEN MINDED. EACH OTHER'S THOUGHTS AND IDEAS CONTINUE TO SHOW RESPECT FOR EACH OTHER. BUILD TRUST, HAVE TRANSPARENT GOALS. THIS IS GREAT BECAUSE WE'RE GOING TO DO THAT THIS WEEKEND. BE WILLING TO COMPROMISE. I THINK WE SAW SOME OF THAT IN THAT IN THAT INTERACTION. YOU GUYS JUST HAVE BE MORE AWARE OF WHAT THE CITIZENS WANT. PUT THE CITY FIRST, SET ASIDE PETTINESS, NO CAMPAIGNING FROM THE DAIS. BE MORE CONCISE IN DISCUSSION, NOT CIRCLING BACK TO THE SAME POINTS, AND STOP ATTENTION

[02:00:04]

COUNCIL MEMBERS WILL NOT BE ON THEIR PHONE. COUNCIL MEMBERS WILL WHATEVER NOT POST TO SOCIAL MEDIA. THERE'S ALL KINDS OF THINGS THAT YOU CAN PUT IN HERE. WHAT I WANT YOU TO DO IS COME TO CONSENSUS ON THE ONES THAT YOU ALL AGREE ON, THAT YOU GUYS ARE GOING TO HOLD EACH OTHER ACCOUNTABLE FOR, AND WE'RE GOING TO GENERATE A LIST OF RULES OF ENGAGEMENT FOR HOW YOU'RE GOING TO INTERACT AND TREAT EACH OTHER. THE NEXT STEP AFTER WE DO THAT, WE'LL GET A LIST. WE'LL DO THE SAME PROCESS WE DID BEFORE. I'LL SPLIT YOU INTO THREE GROUPS. YOU'LL PUT ON A FLIP CHART, WE'LL TALK ABOUT IT, AND THEN I'LL CODIFY IT. THEN WE'LL TALK ABOUT RULES OF ENGAGEMENT FOR HOW YOU'RE GOING TO ENGAGE WITH STAFF. SAME PROCESS. AND THE LAST THING WE'LL DO IS HOW ARE YOU GOING TO ENGAGE WITH THE PUBLIC, CITIZENS, BUSINESSES, WHAT HAVE YOU. THAT WILL BE THE LAST THING THAT WE'RE PLANNING TO DO TONIGHT. SO WHEN WE'RE DONE, WE'RE DONE. AND HOPEFULLY IT'S RIGHT AROUND 930. ANY QUESTIONS ABOUT WHAT I'M ASKING YOU TO DO? IS IT DO YOU GUYS ALL UNDERSTAND? IS IT CLEAR? YES. OKAY. ANY COMMENTS OR FEEDBACK ON THE STUFF I HANDED OUT OR WHAT WE JUST TALKED ABOUT? ANY SURPRISES FOR ANYBODY? SEVEN.

WHOEVER. SEVEN. WELL, YOU KNOW, EVERYBODY HAS DIFFERENT RATING SCALES. FOR SOME PEOPLE SEVEN IS A HORRIBLE. FOR SOME PEOPLE SEVEN IS AWESOME. THEY WON'T GIVE ANYTHING MORE. SO THERE'S A A LOT OF VARIATION IN THAT. AND IT IS RELATIVE. THESE ARE THESE ARE BUT IT IS TELLING.

RIGHT. AND THE BOTTOM LINE IS I THINK EVERYBODY WOULD LIKE IT TO BE BETTER. AND YOU GUYS ARE THE ONES THAT COULD FIX IT. YEAH. ALL RIGHT. IF YOU HAVE ANY QUESTIONS GOING THROUGH DO IT INDIVIDUALLY. I'M GOING TO GO OVER HERE AND PLAY AROUND WITH THIS AND SEE WHAT I COME UP WITH. THERE YOU GO. YEAH I'M GOOD OKAY. AND YOU'RE JUST THINKING YEAH. YEAH. OKAY. OKAY.

OKAY.

WHAT'S THAT? YOU'RE RIGHT OVER THERE. OH, I, I'M NOT SUPPOSED TO TURN MY HEAD

[02:05:02]

ALL RIGHT. IT LOOKS LIKE MOST OF YOU ARE DONE. I'M GOING TO PUT YOU INTO THREE TEAMS. YOU KNOW WHAT TO DO. SO MARK YOUR NUMBER ONE. WE'RE GOING TO CROSS THE TABLE COURTNEY YOU'RE NUMBER TWO OKAY MICHAEL YOU NUMBER THREE OKAY. 12331 OKAY. ONE. GET TOGETHER TWOS GET

[02:10:07]

TODAY'S MY LAST. IT'S THE LAST DAY BEFORE SPRING BREAK, SO I'VE HAD. HE HAD TWO EXAMS. AS A MATTER OF FACT. I GOT TWO WRITTEN ASSIGNMENTS. AND I'VE GOT A GROUP PROJECT THAT MY GROUP PARTNERS HAVE COMPLETELY EFFED UP FROM STEP ONE TO. HOW UNUSUAL IS THAT? OKAY, SO I THINK SO. JUST HAVING TO ALSO THERE'S A DIFFERENCE BETWEEN GENERAL AND BIAS BEHAVIOR. I THINK THAT KIND OF GOT MIXED IN THE CONVERSATION ON THAT ALSO. YEAH, I JOTTED DOWN THINK OF THE COUNCIL AS ONE BODY, A UNIT AND A TAX ON ONE, OR AN ATTACK ON THE WHOLE WE'RE BEING SCRUTINIZED. OR ARE WE BEING WATCHED? I CIRCLED A COUPLE THAT I LIKE TO ENCOURAGE MORE OPEN, RESPECTFUL DIALOG FOCUSED ON SHARED GOALS LIKE YOUR HOME AND THEN COMMITMENT TO LISTENING CAREFULLY TO DIFFERENT PERSPECTIVES, FIGURING OUT WHAT SHARED GOALS WE HAVE. YEAH, THAT'S WHAT'S YEAH. AND THEN FOR BEHAVIOR I WOULD I WOULD LIKE TO SEE IT'S MY OWN BIAS. NO TEXTING. YES I THINK SOMEONE SHOULD BE TURNED OFF WHEN YOUR PERSONAL WHEN I GET I GET MESSAGES FROM THEN SO NO QUESTIONS ASKED. THAT'S THAT DOESN'T DO THAT. IF YOU WANT A QUESTION THAT YOU HAVE A THREE MINUTE. YOU ARE ON THE BIAS TO MAKE DECISIONS. TO TAKE THIS QUESTION WITH. A LOT OF THEM COME UP THROUGH THE COURSE OF THE DISCUSSION YOU'RE NOT DISCUSSING WITH THE RESIDENT. YOU'RE ON THE DAIS ONLY TO MAKE DECISIONS IF THERE WAS A. I'M GOING TO ARGUE AGAINST THAT ONE A LITTLE BIT. DO I THINK THAT, LIKE IF SOMEONE IS TEXTING ME ON MY CELL PHONE AND SAYING, HEY, I'M WATCHING THIS ONLINE AND I SEE THAT YOU MIGHT HAVE BEEN ASKING THIS QUESTION, BUT MAYBE IT COULD COME OUT THE WAY IN WHICH YOU INTENDED IT TO.

MAYBE BECAUSE I'VE HAD SOMEONE BE LIKE, YOU KNOW, TEXT ME THAT BEFORE. THEY'RE LIKE, HEY, I THINK I UNDERSTOOD THE QUESTIONS YOU WERE ASKING, BUT I DON'T THINK YOU GOT THE ANSWER. SO LIKE, HERE'S WE'RE STILL NOT TAKING IT'S NOT THE RIGHT PLACE TO TAKE PUBLIC INPUT, BECAUSE WHEN YOU'RE ON THE DAIS, SEE WHAT YOU'RE SAYING, I JUST DISAGREE. IT'S JUST I THINK IT'S DIVISIVE AT THAT POINT BECAUSE I THINK IT'S JUST, YOU KNOW, YOU'RE UP THERE TO MAKE DECISIONS. YOU'D LIKE TO DO. SUPPORTED THIS BILL IN THE CITY FOR YOU TO DO THAT, OKAY. AND MAKE THOSE DECISIONS. I THINK THAT WE SHOULD GET THE MAJORITY OF OUR QUESTIONS ANSWERED BEFORE OPEN SESSION. WE HAVE AN AGENDA. WE HAVE A MEETING WITH THE CITY MANAGER.

WE CAN CALL IF YOU. GOT THE FIRST HOUR DOWN. I MEAN, I DON'T MIND BRINGING THINGS UP AND MAKING SURE THAT THE PUBLIC KNOWS THAT'S OKAY. I DON'T KNOW. THE WAY THAT I SEE IT IS THAT THAT'S WHY PEOPLE DON'T KNOW THE CITY, BECAUSE THE QUESTIONS ARE ASKED IF YOU IF YOU. I THINK THE WAY THAT I SEE IT IS THE QUESTIONS THAT I'VE ASKED STAFF ALREADY ARE THE ONES THAT I'VE. SO STAFF ISN'T SO THAT'S FINE. YEAH I JUST YEAH. YEAH. BUT LIKE SO LIKE I DO THAT LIKE YOU KNOW SO THAT WAY STAFF IT'S BECAUSE I'M JUST TRYING TO CREATE THE EDUCATIONAL INFORMATION PROCESS. THAT'S WHAT I'M SAYING OKAY. YEAH OKAY. SOMETIMES PEOPLE COME IN.

[02:15:04]

RIGHT? LIKE THERE'S THAT, BUT THEN THERE'S. OCCASIONS AND EXAMINATION. THERE'S A PART THAT STARTS TO CREATE THAT WHOLE PROCESS, THAT SENSE OF LIKE DISTRUST, DISCOMFORT, YOU KNOW, INSTABILITY ON THE DAIS, LIKE LITERALLY IN REAL TIME. YEAH. THAT WE NEED TO HAVE AN OPPORTUNITY AND WE NEED TO BE ABLE TO FEEL LIKE WE CAN HAVE DIFFERENT VIEWPOINTS ON THE COUNCIL. OH, 100%. IT'S GOING TO BE VERY RARE FOR ANY VOTE TO BE 100%. YEAH. ONE WAY OR THE OTHER. OKAY. AND WE JUST NEED TO BE ABLE TO LISTEN TO EACH OTHER RESPECTFULLY AND NOT NECESSARILY FEEL LIKE WE HAVE TO DEBATE IT. YEAH, YEAH. I THINK LIKE I, YOU KNOW, AND I DON'T KNOW IF THIS WOULD NECESSARILY BE MORE LIKE RULES AND LIKE POINTS OF ORDER AND WHATNOT, BUT I THINK THAT THERE'S SOMETIMES LANGUAGE THAT'S USED THAT IT'S LIKE BECAUSE WE CAN'T YEAH. YOU GUYS GET AND I'M JUST LIKE, YEAH, GET OVER HERE. THE SAME THING.

OH MY GOD. THAT'S ALL THAT'S LIKE, THIS IS TOO MUCH WORK AND TOO MUCH OF IT ALL OF OUR TIME.

THAT'S ALL. WE'RE DOING. NO. IT'S PERFECT. SO SAYING STUFF LIKE THAT. THAT'S PRETTY GOOD.

I'M NOT TRYING TO UNDERMINE. OKAY, I THINK THAT'LL DO. SO THAT BOILS DOWN TO. FOR THE NEXT THOUSAND YEARS, I THINK IT NEEDS TO BE CLARIFIED MORE SPECIFICALLY FOR THOSE PEOPLE I.

SOME PEOPLE MIGHT. SOMETHING DIFFERENT. YEAH. YEAH. SO IT'S JUST LIKE I KEEP TRYING TO GIVE MARK THE PEN. DON'T BOTHER WHEN YOU'RE READY GET. OVER HERE. I WAS YOUR HANDWRITING IS SIGNIFICANTLY BETTER THAN MY. OKAY. OH, WE'RE GOING TO WRITE THIS DOWN. OH MY GOD. OKAY.

SORRY. YOU'RE RIGHT HERE ON THIS TABLE. REALLY? GET ON OUR STUFF. OUT OF THE WAY. SECOND.

OKAY? OKAY. OH, SO. OH, YOU GOT A PEN HOUR? YES, I GOT THIS ONE. DO YOU WANT TO USE GREEN OR RED? I'LL LET YOU CHOOSE THE ONE WRITING. YEAH, THAT WAS IT. YEAH. I THINK ONE OF THE BIG THING THAT WE HAD SAID WAS THIS PIECE ABOUT ENCOURAGE, OPEN, RESPECTFUL DIALOG. AND THEN WE SAID FOCUSED ON GOALS. BUT I GUESS JUST CURIOUS. YEAH, YEAH, I HAVE. THE WHOLE SETUP. SO.

YEAH. THAT'S COOL. YOU KNOW WHAT? IT'S OKAY. THAT'S FINE. DO YOU MEAN. YEAH. FOR A MOMENT THERE, MY BRAIN WAS LIKE, WAIT, WHERE DOES IT GO? OKAY. ENCOURAGE RESPECTFUL DIALOG.

YOU'LL MAKE THAT COOL. OKAY. AS SOON AS WE GET NO CROSS-EXAMINATION. AND THAT'S BUT THAT'S YEAH. YEAH. RESPECTFUL DIALOG. BUT THAT'S BUT PEOPLE ARE GOING TO FIND THAT DIFFERENT. LIKE SOMETIMES YOU HAVE TO SAY THINGS IN THE NEGATIVE AND YOU HAVE TO SET

[02:20:02]

WHAT DO WE SAY? QUESTIONS. INTERACTIONS. INTERACTIONS. OKAY. YEAH. YOU KNOW WHAT? PURPLE. OH, THAT'S THE ROYAL. THANK YOU. I WOULD LIKE TO SAY I WOULD LIKE FANCY PEOPLE TO COME. PAY ATTENTION WITH THE CITIZENS. JUST LIKE YOU MEAN THE ONES IN YOUR. YEAH, I DO ECHO CHAMBER. EXACTLY. THAT'S WHY I'M ALWAYS LIKE, WAIT, WHO ARE WE TALKING ABOUT HERE? BECAUSE MY MY IS PROBABLY GOING TO BE DIFFERENT FROM YOUR RESIDENTS, YOU KNOW. SO. TEXT ME IF IT'S TAKEN OUT OF CONTEXT. IT LOOKS LIKE IT SOUNDS WORSE THAN THE INTENT, BUT WHAT AM I? I'M BIG QUOTE. HENRY FORD WERE MY FAVORITE OF HIS WAS I ASK THE PEOPLE WHAT THEY WANTED.

THEY WOULD HAVE SAID FASTER HORSES. OKAY. OH, IT'S TRUE THOUGH. MICHAEL'S TAKING US TO THE HEADBANGERS BALL. THEY WOULD HAVE DONE IT A LOT BETTER. THE ENTIRE CITY. YEAH. I'M LIKE, HOW DO WE JUST WRITE THAT OUT? I'M LIKE, OR IS IT WHY SOMETHING LIKE THEATER? BE OPEN TO IDEAS OUTSIDE OF THE ECHO CHAMBERS? I DON'T KNOW. IF YOU WOULD BE WILLING. I THINK IT'S MORE LIKE BEING WILLING TO ACKNOWLEDGE. I DIDN'T KNOW THAT IT IS IMPOSSIBLE FOR ANY SINGLE ONE OF US TO KNOW THE ENTIRE POPULACE, RIGHT? LIKE OPINIONS OF THE WHOLE. YEAH, IT'S IMPOSSIBLE. THAT'S. YEAH. SO I WOULD JUST PUT. YEAH. I'M NOT TALKING ABOUT YOU RECOGNIZE THE DIVERSITY OF THE OPINIONS THAT THIS GENERATION. YEAH, YEAH. I NEED YOU TO. KNOWS. HIM. WELL.

WHAT IS IT LIKE OPINION. WANT THE READ WHAT YOU SAID AND RECOGNIZE THAT NOT A SINGLE CM KNOWS THE ENTIRETY. WHAT? THE INNER THOUGHTS OF ALL THE RESIDENTS. YEAH, I MEAN THOUGHTS, RIGHT. AND JUST SAY THAT WAS I WAS ALL GOOD, BUT IT DIDN'T. HAVE. OR. OH THAT'S MY FAVORITE, FAVORITE MICHAEL. REMEMBER AT THE TOP. LISTEN LISTEN TO THE PEOPLE. I'M LIKE, MIKE, YOU HAVE MY PHONE NUMBER NOW FOR 15 MONTHS. YOU'VE NEVER CALLED. YOU'VE NEVER CALLED.

HE'S CALLED ME AND I'VE MET WITH HIM. AND HE TOLD ME SPECIFICALLY TOLD ME, AND I WANT HIM TO CALL ME. HE TAUGHT ME WHAT HE SAID AND. 16 JUST THIS IS WHAT SHE'S LIKE, ASLEEP.

I KNOW SHE'S RETHINKING THE WHOLE. TRY OUR BEST TO. LIKE, I'M TRYING TO FIGURE OUT, LIKE

[02:25:02]

OH. SO IT'S IT'S INTERESTING. OH, IT'S. WE'RE SO DIFFERENT. YEAH. IT'S LIKE SO FUNNY THE NUMBERING WORKED OUT. YEAH. LIKE OH. OH. IT'S LIKE JUST CREATING THE HIVE MIND AND EACH.

WAS LIKE AT A CERTAIN POINT IT BECOMES THE BLIND LEADING THE BLIND, YOU KNOW. BUT BUT OKAY.

LIKE THAT'S, YOU KNOW, IT'S LIKE THAT'S ALL THE OTHER LITTLE THINGS. BUT FOR THE MOST PART, I THINK THAT'S GOOD. YES. DO WE PUT YOU GUYS READY WHEN YOU'RE READY? YES. OKAY, OKAY.

READY. YOU CAN PUT IT OVER THERE BEHIND THAT FLIPCHART. THAT'D BE GOOD. OH, YEAH. YEAH.

I'M GONNA I'M ACTUALLY. GOOD. OH. IT'S MISSING. IT'S MISSING MY HEART. IT'S MISSING MY HEART I NEED THAT, YEAH. WIDE OPEN. LOOK, I DON'T KNOW. THIS. I WAS LIKE. WHAT DOES IT COME DOWN TO? I LIKE THE COLORS, I DON'T KNOW. OH, YES. WHAT? THE PURPOSE. YEAH, YEAH. COME ON. HEY. I SEE.

I'LL ASK. I HAVEN'T SEEN IT. OKAY. GREAT. GREAT, GREAT. GREAT. NO NO NO I. WANTED TO GO.

SHE WAS SUPER. AM I GOING TO GET, LIKE, A RABIES SHOT SLEEPING WITH US? OH, OKAY.

I'LL BE HERE WITH YOU. HEY, WOULD YOU GUYS COME BACK? YEAH. GO OVER THERE AND DO ANYTHING, ALRIGHT? YEAH. I WAS LIKE, AM I IN DANGER? DO THE THING. OKAY. OKAY. OKAY OKAY, OKAY. OH. OKAY.

NO. YEAH. WELL, WE GOT SOMEONE IS MAN, THEY'RE ALMOST IDENTICAL. OKAY. YEAH. SO WE.

ARE GOOD WITH THE. SISTER. YEAH. AND I. OKAY. YEAH. I'M LIKE, WELL, WHAT MADE ME PROFESSIONAL TO. KNOW THAT YOURSELF. THAT THAT'S. COME ON. BE PRESENT IN THE SHOW. OKAY. HOW ABOUT THIS? OH, ARE WE DOING THE. YEAH. I HEARD THAT. WHO'S GOT THE MARKER? QUESTION MARK. IF YOU DON'T UNDERSTAND. YEAH. UNDERLINE THE THINGS YOU LIKE. OKAY. ENCOURAGE OPEN RESPECTFUL DIALOG OKAY. YEAH. BUT HOW DO YOU ENCOURAGE THAT? OKAY. START FROM THE BOTTOM. DON'T WORRY ABOUT THE HOW. THIS IS WHAT YOU CAN DO IF YOU HAVE A QUESTION ABOUT IT PUT A QUESTION. OKAY.

WELL HOW DO WE DO THAT AND THEN NOT DO YOUR HOMEWORK BEFORE WE GET BACK. ON. IT? I JUST GOT

[02:30:09]

YEAH. BUT RECOGNIZE THAT. YEAH. YEAH. BECAUSE WHO'S WHO'S THAT. ONE HANNAH. QUESTION MARK.

THAT'S SO EVERYTHING ELSE. OKAY. AND YOU GUYS VERY CUTE. I LOVE ALL THINGS. YEAH YEAH. NEXT TIME. THAT. IS EXCELLENT. GREAT JOB YOU GUYS. I CAN'T REMEMBER WHY, BUT IT WAS FUNNY. LIKE CIRCULAR LOGIC. SHE WAS TRYING TO PROVE THAT A STRONG AND EFFECTIVE IMMIGRATION. DO YOU THINK THAT WAS YOUR ANSWER? YOU GOT YOUR ANSWER? YEAH. YOU BETTER BE COLLABORATION. YOU HAVE TO DO THAT. EITHER YOU EFFECTIVELY OPEN UP. HOW DO YOU SAY THIS IS? SHE'S LIKE, I KNOW YOU ARE. YOU WERE SOMEBODY ELSE WASN'T. OH MY GOD. OKAY. SO GET READY BECAUSE OKAY OKAY LADIES.

OKAY. SHE WAS. AS LONG AS YOU'RE GOING TO ALSO SAY I THINK IT'S POSSIBLE. YES. SEE I LOVE IT THE FIRST YEAR. YES. AND IT ALL GETS CONDENSED. WHAT DO YOU THINK YOU'RE GIVING ME? RIGHT. BUT I THINK IT'S OKAY. CAN'T GET OUT. ALL RIGHT, SO I SAY THAT ONE DAY I'LL. WORK.

YOU GOTTA STAY. WE AGREED. WE CAN, WE CAN. I'M ENCOURAGING. RESPECTFUL. BECAUSE I'M GOING TO SAY THAT. SAY WHAT YOU WANT. ALL THREE ARE. NOT WORKING RIGHT HERE. WHAT'S GOING TO THE OLD FASHIONED? YOU KNOW SOMEONE'S GOING TO BE TAKEN OUT. YOU DON'T YOU SAY NAMES. NO, I.

YOU DO. AND IT WAS, IT WAS, IT WAS ACTUALLY IT WAS OKAY. WHAT. SHE GOES, SHE GOES I CAN'T HEAR YOU. I GO. WELL SHE GAVE US A WHOLE BUNCH OF MAGNESIUM AND I REMEMBER THAT YOU GOT IT MOSTLY.

I DON'T COME BACK TOMORROW, SO. WHY DID YOU MARK IN THE BACK? YOU JUST MAKE ME REMEMBER. I DIDN'T EVEN REMEMBER THE LETTER. OH, I. I REMEMBER THAT THAT WAS. WHAT I WAS LIKE. OKAY. I DON'T KNOW HOW MANY EVERY YEAR. I. I'LL BE DIALOG. I LIKE I. REMEMBER. AND I WAS LIKE WAIT.

YES. SORRY. YOU GUYS ARE READY. COME ON OVER HERE. ALL RIGHT, WE'RE READY, I GOTTA GO, I'M GOING TO MOVE. YOU GUYS WANT A LITTLE BIT FASTER FROM HERE ON OUT? BECAUSE I SAID I'M HAPPY TO BE HERE. THAT'S NOT TRUE. THAT WAS A JOKE. I. UNDERLYING. WELL, YEAH. WE DIDN'T MAKE AN UNDERLYING LEARN TO DISAGREE, RESPECTIVELY. RESPECTFULLY. YOU LIKE THAT. ACTIVELY LISTEN AND MAINTAIN THE QUESTION HERE. I HEARD THEM, SO I'LL ASK IT MYSELF. WHAT DID YOU GUYS MEAN BY PROFESSIONALISM? WHAT DOES THAT MEAN TO YOU? WHAT DOES IT MEAN TO YOU? PROFESSIONALISM.

IT RELATES BACK TO HAVING RESPECT, MAINTAINING COMPOSURE ON THE DAIS. JUST KIND OF LIKE YOU WOULD ACT IN A WORK ENVIRONMENT. OKAY. IS THAT. YEAH. BUT I GUESS I'M WORKING IT TO. NOT REALLY. YEAH. BECAUSE I THINK LIKE THAT IS IT'S SUCH A NUANCE. RIGHT. LIKE

[02:35:04]

OKAY. THAT'S YOUR PATIENCE ALL DAY LONG. AND THE PATIENT CAN YELL IN MY FACE IF THEY DON'T AGREE WITH HOW MUCH I'M CHARGING THEM. BUT I CAN'T GO BACK REGARDLESS. YOU HAVE A PROFESSIONAL AND SAY RESPECTFUL, NO CUSSING. SO AFTER YOU LISTEN AND MAINTAIN RESPECT, BUT YEAH, RESPECT BECAUSE IT'S JUST NOT COMPOSURE. OKAY, WE'RE ON CAMERA. SHORT TALL COUNSEL.

THIS IS. SO DID YOU GUYS BEING SHOW UP OR BE PRESENT OR BOTH. OH SO BE ENGAGED. SO THEY THEY CROSSED OUT. THAT WAS NOT RESPECTFUL. THAT WAS NOT ONE OF THEM. NO. BUT NO USING AI THEY SAID NO ATTACKING OTHER COUNCIL MEMBERS. WHETHER YOU USE AI OR NOT. YOU GUYS GOOD WITH THAT? SAME. YEAH THAT'S FINE. OKAY. I'M GOING TO BE HONEST. I HAVE ONE RULE. JUST BE RESPECTFUL. I DON'T WANT TO LIMIT WHAT OTHER COUNCIL MEMBERS DO. WE'RE EACH OUR OWN PEOPLE. AND SO MY ONLY RULE IS JUST TO SPEAK RESPECTFULLY TO EACH OTHER OKAY. YEAH. SO ON THAT NOTE, ONE THING I WOULD LIKE US TO DO IS TO THINK OF US AS A UNIT AND REMEMBER THAT IF WE'RE ATTACKING ONE OF US, WE'RE ATTACKING ALL OF US. THE. DID YOU WRITE THAT ON YOUR PAPER? WE DISCUSSED IT. IT DIDN'T GET OFF. OKAY, WELL, THEN THEY DIDN'T AGREE WITH YOU. OH, DON'T WE AGREE? IF HE NEEDS A BACKDROP, I'M LIKE, I CAN'T AGREE WITH THAT. I THINK THE GENERAL PUBLIC SEES THIS AS THE COUNCIL AND THE DECISIONS WE MAKE ARE THE CITY, AND THEY DON'T NECESSARILY. A FEW WILL SAY, OH, THIS COUNCIL MEMBER, COUNCIL MEMBER AND THE DECISIONS YOU MAKE. BUT I THINK THOSE ARE VERY, VERY. THEY SEE IT AS A UNIT. SO LET ME ASK YOU A QUESTION. WHAT HAPPENS WHEN YOU VOTE AGAINST SOMETHING? EVERYBODY ELSE VOTES FOR IT. IS THERE A RULE AROUND THAT? NO, THERE SHOULD BE. WELL, THE REASON I'M ASKING IS THAT SOME COUNCIL IS SUPPORT THE DECISIONS OF COUNCIL, RIGHT. YOU CAN SAY I DISAGREE WITH IT, BUT THAT'S WHAT'S COUNCIL'S DECISION. AND NOT LIKE THROWING OTHER COUNCIL MEMBERS UNDER THE BUS BECAUSE YOU DIDN'T LIKE YOUR DECISION. RIGHT. WE CAN EXPLAIN WHY WE DIDN'T AGREE WITH IT. JUST RESPECTFULLY, I THINK I THINK WE SHOULD BE ABLE TO WRITE ABOUT THAT. WE'VE HAD THAT BEFORE. WE'VE HAD THAT IN PAST COUNCILS WHERE IF SOMEBODY VOTED NO ON SOMETHING, ANOTHER COUNCIL MEMBER OR SOMEBODY WOULD ASK US EITHER HAVE IT OR POST IT ON SOCIAL MEDIA, OR THEY WOULD ALSO CONTACT THAT PERSON AND JUST BELITTLE THAT PERSON. YEAH, THAT'S AND THE THING IS, IS THAT WE HAVE TO LEARN TO RESPECT THE VOTES, YOU KNOW. SO LET ME ASK COUNCILORS.

YOU HAVE TO RESPECT MY VOTE AND I RESPECT YOU AND WE DISAGREE. AND IT'S THE SAME THING. WHEN I CAME UP WITH THE THING, THERE HAVE BEEN SOME VOTES WHERE WE'VE BEEN SAYING NO TO RECENTLY. BUT MY THING IS, IF WE SAY NO, MAYBE A SUGGESTION WOULD BE TO FIND A SOLUTION THAT YOU WOULD SUPPORT. SO WE GO ON THE DIAS AND SAY, I REALLY CAN'T SUPPORT THIS OR I DON'T AGREE WITH THIS, THEN TRY TO FIND A WAY TO WHERE THE CITY CAN SAY, OKAY, WELL, WHAT CAN YOU SUPPORT AND WHAT ALTERNATIVES DO YOU HAVE? BECAUSE AS LEADERS, WE ARE HERE TO ALSO FIND SOLUTIONS TO AND I THINK LIKE AN ADDENDUM TO LIKE THE NO ATTACKING OTHER TEAMS WOULD ALSO BE LIKE NO FANNING THE FLAMES. YOU KNOW LIKE A LIKE THAT INCLUDE THINGS LIKE THAT FOR EXAMPLE. BECAUSE LIKE I'M JUST THINKING ABOUT LIKE, YOU KNOW, EVEN JUST RECENTLY, YOU KNOW, LIKE HOW TUESDAY. RIGHT. HOW EXECUTIVES WENT DOWN ON TUESDAY AND, YOU KNOW, THERE'S COMMENTS THAT ARE CALLING OUT, YOU KNOW, SPECIFIC COUNCIL MEMBERS. AND THEN WE HAVE CERTAIN COUNCIL MEMBERS GOING LIKE THOSE COMMENTS. RIGHT. NO MATTER. SO LIKE TO ME IT ALSO HAS TO. YEAH. YEAH. AND SO TO ME IT'S LIKE IT ALSO INCLUDES THAT BECAUSE LIKE PEOPLE SEE THAT LIKE YOU KNOW PEOPLE PEOPLE NOTICE THAT. AND SO I'M JUST TRYING TO FIGURE OUT HOW DO WE HOW DO WE FIGURE OUT WHAT DISAGREE AND RESPECT RESPECTFULLY LOOKS LIKE IS WHAT I'M TRYING TO FIGURE OUT, BECAUSE I THINK ALL OF US FEEL THAT THAT MIGHT LOOK DIFFERENTLY. AND I WOULD JUST LIKE TO GET BETTER CLARITY AROUND WHAT THAT LOOKS LIKE, SO THAT WE AT LEAST ALL KNOW THAT WE'RE PLAYING BY THE SAME RULES AS THAT. WHICH IS WHY I DON'T THINK WE SHOULD LIMIT IT, BECAUSE WHEN FOR ME, I FEEL LIKE IT'S BETTER TO ALLOW IT

[02:40:05]

IT'S IT'S LEAVING THE PERSONAL ATTACKS OUT AND DEBATING THE DEBATING THE DEBATING THE ISSUE, DEBATING THE AGENDA ITEM AND LEAVING OUT THE PERSONAL. YES, THE PERSONAL PART OF IT. AND IT IS HARD BECAUSE YOU KNOW YOU ARE. WE ARE EMOTIONAL WHEN IT COMES TO OUR RESIDENTS. WE ARE FEELING THE WAY WE DO. SO I THINK IT'S JUST A MATTER OF, OF WE CAN DEBATE OR ATTACK THE ISSUE, BUT LET'S REFRAIN FROM ATTACKING EACH OTHER. AND I'VE HAD I'VE WELL, YOU'RE NOT SUPPOSED TO DO. THAT'S YOUR ROLE. YEAH, IT'S ALREADY A ROLE. BUT AT THE SAME TIME IT IT IT CAN IT CAN LEAD TO OTHER THINGS. AND SO YOU ALWAYS WANT TO JUST TRY TO, YOU KNOW, SOMETIMES I, I'VE BEEN, YOU KNOW, COMING ACROSS AND I'VE BEEN TOLD THAT I WAS WHAT WE CALL IT A SHOWBOATING. I WAS ALWAYS TRYING TO MAKE MYSELF LOOK GOOD ON THE COUNCIL. I WAS ALWAYS SHENANIGANS. I MEAN, HE WAS BROUGHT UP ON DYSON WHEN I WAS TRYING TO MAKE MY POINT. AND I KNOW THOSE WERE PERSONAL ATTACKS, BUT YOU JUST LEARN TO JUST SAY, YOU KNOW, JUST RESPECTFULLY DISAGREE WITH MY GRANDMA. CONTINUE TO, YOU KNOW, BUT HE HAS. YEAH, THERE'S OTHER PEOPLE. THERE'S OTHER PEOPLE NOT HERE, BUT OTHER OTHER COUNCIL MEMBERS ARE NO LONGER HERE. OKAY. SO ARE THERE ANY I WANT TO APPLAUD YOU GUYS FOR BEING WILLING TO BE A LITTLE BIT UNCOMFORTABLE AND FOR HAVING A HEALTHY CONFLICT, BECAUSE I THINK YOU GUYS HAVE A BETTER UNDERSTANDING OF WHERE YOU ALL STAND OR WHAT YOU MEAN BY CERTAIN THINGS NOW, AND AT LEAST I DO. SO KUDOS TO YOU. ANYTHING ELSE YOU WANT TO SAY ABOUT THIS ONE? WE GOOD? YES.

LET'S ALL GO OVER THE OTHER ONE. I, I FELT AND MAYBE YOU NEED SOME, BUT THERE WAS A LOT OF ALIGNMENT BETWEEN THE TWO FLIP CHARTS. AND MAYBE I READ IT WRONG, BUT. MAYBE THAT'S WHY EVERYTHING HERE IS UNDERLINED AND THERE ARE NO QUESTIONS. SO ENCOURAGE. ENCOURAGE. OPEN AND RESPECTFUL DIALOG. REFRAIN FROM ANTAGONISTIC INTERACTIONS. RECOGNIZE NOBODY KNOWS EVERYTHING. BE READY TO SHOW UP ON TIME. BE READY. SHOW UP ON TIME AND PREPARED AND WELL INFORMED. ANY DISCUSSION? YEAH, KIND OF STATEMENT. THERE'S A LOT OF SIMILARITY. IT'S ABOUT A LOT OF IT'S ABOUT CIVILITY. RIGHT. WHICH I THINK IS A SOCIETY WE'VE LOST A LOT OF IN THE LAST TEN, 15 YEARS. SO I'D LIKE TO SEE IT COME BACK. IS THIS IS THIS WHEN WE WERE TALKING ABOUT THIS IN THE SHOW? I DON'T THINK IT'S NOT RECENTLY. OR IS IT FROM PAST COUNCILS OR WERE YOU REFERRING TO TO SAY, HEY, LET'S MAKE SURE WE SHOW UP. NOT SAYING WE'RE DOING IT NOW, RIGHT? IT'S SAYING, LET'S MAKE SURE THAT WE ARE. I'M LIKE, IF THERE'S ONE THING THAT I'VE SAID, THAT KIND OF IS A MINIMUM STANDARD IS THE EXPECTATION, THE EXPECTATION THAT WE ALL

[02:45:03]

SOME PEOPLE SAY YOU DON'T LISTEN TO ME. YEAH, AND I MEAN, IT'S JUST LIKE, LOOK WHAT YOU DO AS A CITY. IF YOU GOT SOMETHING COMING UP, IT'S IN THE WATER, BILL. IT'S ON THE WEBSITE. IT'S WHATEVER POSTED. YOU PUT A BANNER OVER MAIN STREET AND PEOPLE SAY, YOU DIDN'T TELL ME, AND I'M ONE OF THOSE PEOPLE BECAUSE I DON'T READ THE STUFF IN THE WATER BILL, AND I DON'T PAY ATTENTION WHEN I'M DRIVING. ANYWAY, I DON'T WANT TO GIVE YOU A LIKE A COP OUT OR ANYTHING, BUT CONTINUE TO TRY TO GET BETTER. YEAH, BUT SO I THINK JUST ADD JUST ONE LITTLE TEN SECOND THING. I THINK WHEN WE'RE TALKING ABOUT THE RESIDENTS, I THINK WE'RE ALWAYS FOCUSED ON THE ONES THAT ARE ALWAYS SHOWING UP. THAT'S ALL WE SEE AND THAT'S ALL WE HEAR. AND WE'RE NOT REALIZING THAT THERE'S THOUSANDS OF PEOPLE ON THE OTHER SIDE OF TOWN THAT DON'T EVEN KNOW WHERE CITY HALL IS. AND I THINK THAT'S KIND OF THAT'S EXACTLY RIGHT. AND I THINK THAT'S WHAT IT IS THERE. SO SO I WILL SAY I LIKE TO INCLUDE ANYBODY WHO REACHES OUT TO ME. RIGHT. SO LIKE I GET I HAVE 50 UNREAD EMAILS A DAY. IT DRIVES ME NUTS BECAUSE I READ THEM, I ANSWER THEM. AND PART OF MY PROBLEM WITH MY EMAILS TO STAFF IS FORWARDING THE STAFF BECAUSE I WANT YOU SAY, YOU KNOW, THERE'S GOING TO BE RESIDENTS THAT SAY, I DON'T FEEL HEARD OR WHATNOT. THAT REALLY BOTHERS ME, RIGHT? THAT BOTHERS ME THAT IF SOMEBODY DOESN'T FEEL AND I KNOW IT'S NOT REALISTIC, THAT I CAN MAKE EVERYBODY FEEL HEARD, BUT I WILL SAY ANYBODY THAT REACHES OUT, I WILL DO MY BEST AND MY DARNDEST TO SHOW UP, TO SPEAK OUT. I STARTED TO LOSE OTHER PEOPLE IN BECAUSE I DON'T WANT I NEVER WANT TO CROSS A BOUNDARY. LIKE, IF THIS IS YOUR DISTRICT, LET ME GIVE YOU AN OPPORTUNITY TO REACH OUT AND TO SOLVE FOR THAT FIRST. THAT WAS A GOOD EXAMPLE YESTERDAY BECAUSE I WENT AND SAW THAT INTERSECTION. I DRIVE BY IT ALL THE TIME. I'VE BEEN IN THAT NEIGHBORHOOD DOZENS OF TIMES, BUT NOT AT NIGHT. SO I WENT AT NIGHT AND SAW THAT INTERSECTION.

AND IT ISN'T NECESSARILY JUST THAT STOP SIGNS. NOT WITH IT SHOULD BE STOP SIGNS. IT SHOULD BE A THREE WAY BECAUSE THE CROSS TRAFFIC DOESN'T STOP. SO THAT GIVES THEM A LITTLE BIT MORE OF A VISION OF WHAT IT IS. AND I APPRECIATE YOU SHOWING THAT BACK TO ME. YOU KNOW WHAT? I JUST HAD THE CUTEST IDEA. BUT LIKE, IT'S IT'S LIKE TOO CUTESY I THINK FOR LIKE THE VIBES THAT ARE GOING ON. BUT ON THE COLLABORATE WORK TOGETHER. I WAS LIKE, WOULDN'T IT BE CUTE IF LIKE, WE ALL TRIED INDIVIDUALLY TO LIKE, HAVE AN AGENDA ITEM COME TOGETHER WITH LIKE UNLIKELY ALLY, IF THAT MAKES SENSE. YOU KNOW, AND LIKE SO THAT WAY WE LIKE CAN INITIATE LIKE WORKING TOGETHER. EXACTLY. AND LIKE TO SHOW LIKE HEY WE CAN FIND UNITY AMONGST US ON THE DAIS. LIKE WE CAN ALL WORK TOGETHER, YOU AND HAVE THIS VISION. LIKE, I JUST THINK THAT'D BE CUTE. YEAH, THAT WILL BE PROGRESS. YEAH. WELL, OKAY. YEAH. GO AHEAD. NO, NO, BECAUSE I FEEL LIKE SOMETIMES WHEN I HEAR LORI TALK ABOUT, LIKE, THE TREES AND THE ENVIRONMENT LIKE, THAT IS SO IMPORTANT TO ME. AND IT FEELS LIKE EVEN FOR 5 MINUTES OR 5 SECONDS, YOU KIND OF HAVE AN ALLY IN SOMETHING, IN A COMMON GROUND. AND SO THE RULES OF COUNCIL ARE SET UP TO WHERE YOU CAN HAVE TWO ITEMS ON YOUR OWN, AND THEN A COLLABORATIVE THIRD ONE. AND

[02:50:01]

SO WE DON'T KNOW THAT WE HAVE NO WAY OF KNOWING THAT. BUT MY ASSUMPTION IS THAT THE PERSON THAT IS CLOSEST TO THAT ISSUE HAS ACTUALLY RESPONDED TO IT. OKAY, AND MAYBE ME. IT MAY BE AN ISSUE THAT IS NOT RELATED TO ANYTHING I KNOW ANYTHING ABOUT. I WON'T PROBABLY RESPOND TO THAT. DOES THAT INTERESTING? DO YOU THINK THERE NEEDS TO BE A RULE AROUND THAT OR. I KNOW YOU HAVE A RULE. I THINK YOU CAN'T, BUT I KNOW YOU CAN'T RULE TO RESPOND, SO I HAVEN'T. HOW DO YOU KNOW WHO RESPONDS OR WHO SHOULD RESPOND? THAT'S THE PART. AND IT'S HARD FOR US BECAUSE ONCE THEY'VE SUBMITTED IT TO THE COUNCIL. FEEDBACK ONE WE CAN'T LIKE, YOU KNOW, IT'S LIKE IT'S TO ALL OF US AND WE CAN'T RESPOND TO IT ALL. SO WE DON'T KNOW HOW TO I DON'T KNOW HOW TO FIGURE OUT COORDINATION WITHOUT, YOU KNOW, HAVING TO TALK TO EVERYBODY. RIGHT. SO EACH ONE, EACH ONE OF US CAN RESPOND TO THAT PERSON. YEAH. UNDERSTOOD. BUT IS IT POSSIBLE FOR YOU TO, LIKE, HAVE ONE PERSON THAT DETERMINES WHO SHOULD BE THE PRINCIPAL RESPONDENT? YEAH, I ENCOURAGE EVERYBODY TO RESPOND. YEAH. I MEAN, I DON'T GIVE LIKE ANSWERS RIGHT AWAY. I USUALLY PASS IT OVER TO BRIAN AND SAY, HEY, CAN YOU HELP HER OUT OR WHAT? YOU KNOW. YEAH. HOW CAN WE? AND I SEE BRIAN. YEAH, I HAVE AN AUTO RESPOND SO PEOPLE KNOW THAT THEY HAVE THEIR EMAIL HAS BEEN RECEIVED. YEAH. AND I THINK THAT'S IMPORTANT BECAUSE SOMETIMES WE'RE LIKE, I WROTE AND NOBODY RESPONDED. AND I'M LIKE, OH, SORRY, I'M SURE THEY GOT IT. BUT I DON'T KNOW WHAT TO TELL YOU. THAT'S FRUSTRATING. YEAH. WELL AND THEN THERE'S ONE THAT YOU GET LIKE THERE'S A PARTICULAR ONE. YEAH. THAT ONE. SAY NO MORE. DO YOU MEAN 3 OR 4 EMAILS A DAY ABOUT THE TRAFFIC ON HIS PLACE? I DOUBT SERIOUSLY THAT WE'RE ALWAYS DOING THAT OR EVEN ANY OF THEM. YEAH, SOME OF US ARE. OKAY. I ADDED THIS SOMETHING AROUND AVOID ABSOLUTIST LANGUAGE BECAUSE I HEARD YOU GUYS SAY THAT. SO IF YOU GET IN THE HABIT OF SAYING EVERYONE AND NEVER AND NO ONE, THAT'S REALLY TRUE. YEAH. SO AS A GENERAL RULE, I THINK IT'S GOOD FOR ALL OF US TO TRY TO AVOID THAT, BE COLLABORATIVE AND WORK TOGETHER. YEAH. ALL RIGHT. SO I'VE ADDED THOSE. I'M GOING TO DISTILL THIS DOWN INTO A LIST. BUT AS I BEFORE I DO THAT I'VE SENT ALL OF THEM OKAY.

OH IS IT A VISION. YEAH OKAY OKAY. AND YOU CAN JUST STAY RIGHT THERE. OH. GET BACK CLOSE I WILL SAY CAN I SIT BACK DOWN? YOU CAN IF YOU'D LIKE. I WOULD LIKE. ALL RIGHT. I WANT A PIECE OF CANDY. WHAT? I'D LOVE TO LOSE OTHER PEOPLE. AND I JUST WANT TO GO ON. ALL RIGHT, HERE'S YOUR DRAFT VISION. CAN I SIT DOWN? YES, YOU CAN. YOU CAN SIT DOWN. EVERYBODY CAN SIT DOWN IF THEY LIKE. ALRIGHT. SO KYLE IS A HEALTHY, SAFE, INCLUSIVE AND UNIFIED CITY. OUR EASY ACCESS TO A VARIETY OF UNIQUE AND DIVERSE BUSINESSES, JOB OPPORTUNITIES, GREEN SPACES AND THRIVING NEIGHBORHOOD COMMUNITIES MAKE US THE ENVY OF THE REGION. YEAH, TAKE A MINUTE AND REVIEW. HANG ON. MY BRAIN IS COMPUTING. YEAH, I THINK IT'S TOO. I LIKE THE I LIKE THE FIRST SENTENCE. I LIKE THAT A LOT. I LIKE THE LAST I LIKE. AND THRIVING NEIGHBORHOOD COMMUNITIES IS ACCESS TO. YOU DON'T WANT TO BE THE ENVY OF THE REGION. I'M NOT SURE WE EVER WILL BE THOUGH. LIKE WE DON'T HAVE WELL, WHAT ARE YOU GOING TO SHOOT FOR? EXPECTATION.

YEAH, IT'S JUST ASPIRATIONAL. LOOK, LOOK AROUND THE REGION. THE BAR'S PRETTY LOW. WE ALREADY ARE. I DON'T KNOW, BECAUSE LOOK AT WIMBERLEY. LOOK AT DRIPPING SPRINGS. THESE ARE VERY DESIRABLE PLACES. BUT THEIR VISION IS DIFFERENT TO LIVE IN EITHER ONE OF THEM.

WELL, THAT'S BECAUSE A LOT OF PEOPLE CAN'T AFFORD TO LIVE IN THOSE WELL, BUT THEY HAD A DIFFERENT VISION AND THEY CREATED. SO IF YOU HAD IF THE NORMAL PERSON. I FEEL LIKE A LOT OF PEOPLE, IF YOU SAID, HEY, YOU CAN LIVE IN WIMBERLEY, DRIPPING SPRINGS, SAN MARCOS, I CAN TELL YOU EXACTLY IN WHICH ORDER. THAT WOULD BE OKAY. AND I THINK I WOULD BE SECOND TO LAST. BUT THE VISION IS ABOUT LIKE, HOW DO WE HOPE TO GET TO. YEAH, IT'S YOUR IT'S YOUR ASPIRATIONAL STATEMENT FOR WHAT YOU'D LIKE TO BECOME. I CHOSE KYLE AND I HAD THE OPPORTUNITY FOR ANY OF THEM. PEOPLE ARE NOT WANTING TO MOVE HERE. BUT IF THIS IS, THAT'S THE GOAL. YEAH.

DO YOU WANT PEOPLE TO WANT TO MOVE HERE? ENVY. WELL, I ALSO KNOW A LOT OF PEOPLE WHO DO WANT TO MOVE HERE AND WHO ACTUALLY LIKE LIVING HERE. YOU KNOW, THAT'S ME. OH, YEAH. HOW ABOUT HOW ABOUT IS IT MAKES MAKE US A PLACE PEOPLE ARE PROUD TO CALL HOME? ANY OF THOSE? WELL, I COULDN'T BE BETTER, TO BE HONEST. YEAH, I COULDN'T AFFORD THAT. CIVIC

[02:55:04]

I DON'T WANT ANYBODY TO BE ENVIOUS. OKAY, WELL, IT'S ONE OF THE SEVEN DEADLY ONES. YES.

I'M SAYING LIKE, COME ON. OKAY, GOOD. WE WON'T WORDSMITH AS A GROUP. I WON'T DO IT. SO I LIKE THAT. I'LL MAKE THE CHANGE. WE'LL MOVE ON. HERE'S THE LAST ONE. KYLE IS THE UNDISPUTED REGIONAL LEADER IN VEHICULAR AND PEDESTRIAN MOBILITY. STATE OF THE ART PARKS AND SPORTS INFRASTRUCTURE, ENTERTAINMENT VENUES AND QUALITY OF LIFE RETAIL, WHICH AUGMENTS A DIVERSE, VIBRANT, EQUITABLE, THRIVING COMMUNITY OF FAMILIES, NEIGHBORHOODS AND BUSINESSES ARE PROUD TO CALL HOME. SO THE END IS GOING TO BE THE SAME, BUT THAT'S SIGNIFICANTLY DIFFERENT THAN WHAT Y'ALL'S VISION IS. TIME OUT. YEAH, IT'S OUR NEW VISION. DIDN'T HAVE EQUITABLE IN IT. AND THAT'S ONE THING THAT WE ALL AGREED ON. ON THE ONE THAT YOU DRAFTED. I DON'T THINK IT'S EQUITABLE AND THAT INCLUSIVE EQUITABLE I CAN PUT I CAN PUT EQUITABLE IN THERE. YES. IT'S INCLUSIVE. IS THAT DIFFERENT THAN INCLUSIVE? YES, IT'S VERY DIFFERENT OKAY.

ALL RIGHT. SO EQUITABLE INCLUSIVE AND UNIFIED CITY. HOW'S THAT. YOU GOT IT. YEAH.

YEAH YEAH. SO THIS IS SO IMPORTANT. EXCUSE ME. YOU'RE GOING TO FORGET WHEN THAT GHOST GETS YOU. YOU'RE GOING. YOU'RE NOT GOING TO KNOW THAT. YES. THERE'S SOME CROSSOVER. I JUST WANTED TO MAKE SURE THAT EQUITABLE LIKE THAT HAS TO BE, YOU KNOW, DEFINED. BOTH OF THEM USE THE WORD THRIVING. AND THAT'S BECAUSE IT'S. BUT I FEEL LIKE BOTH ARE SIMILAR, BUT THEY GIVE ME DIFFERENT VIBES. THEY'RE COMPLETELY DIFFERENT VIBES. THEY BOTH GIVE ME COMPLETELY DIFFERENT VIBES. SO FOR YOU, WHAT'S THE DIFFERENT VIBE? YOU CAN TELL BY THE PEOPLE WHO AREN'T HERE. WHERE THE. NO, NO NO SERIOUSLY, WHAT THIS ONE GIVES YOU WHAT KIND OF VIBE I KNOW YOU ARE. AND YOU'RE RIGHT. I'M NOT SAYING YOU'RE WRONG. IT'S JUST FUNNY. LET'S HOLD TOGETHER. I THINK THIS ONE FEELS MORE LIKE HOMELY. LIKE THIS ONE FEELS MORE LIKE IF WE'RE TRYING TO CREATE, LIKE, LIKE, QUITE LITERALLY, A PLACE WHERE PEOPLE CALL HOME. THE OTHER ONE, I GUESS, FEELS LIKE BEFORE. NO, NOT LIKE A BEDROOM COMMUNITY, BUT LIKE A PLACE WHERE, LIKE, PEOPLE CAN HAVE FUN HERE. THEY WANT THEIR FRIENDS TO COME HERE BECAUSE THERE'S PLACES TO GO OUT, EXPERIENCE LIFE, ENJOY THAT. THEY FEEL SAFE. THERE'S JOB OPPORTUNITIES HERE. AND LET ME STATE FOR THE RECORD, FEELING LIKE THIS IS A WHAT DID YOU JUST CALL IT, A HOME? THERE'S NOTHING WRONG WITH THAT. AND I'VE HEARD PEOPLE SAY IT'S OKAY FOR KYLE TO BE A BEDROOM COMMUNITY. NOT EVERYBODY STRIVES TO GO LIVE IN AUSTIN. I MEAN, PEOPLE MOVE TO KYLE FOR A VERY SPECIFIC REASON, AND IT'S NOT BECAUSE THEY HAVE ACCESS TO A TON OF, YOU KNOW, HIGH TECH SPORTS. SPORTS STUFF. YEAH. AND IT DEPENDS, THOUGH, RIGHT? IT DEPENDS ON WHAT YOUR VISION IS FOR, FOR WHAT I MEANT TO SAY AND MY WHY I SAID THAT IS BECAUSE I DON'T WANT THAT TO BE FRAMED IN A NEGATIVE WAY. RIGHT. IT'S NOT A NEGATIVE CONNOTATION.

WE CAN BE A HOME. YOU COULD BE THE NUMBER ONE BEDROOM COMMUNITY IN THE REGION. AND IF THAT'S YOUR VISION FOR KYLE, THAT'S AWESOME. THAT IS NOT MY VISION, RIGHT? THAT'S NOT WHAT YOU SAID. YES. THAT'S NOT WHAT WE'RE SAYING. WHAT I'M SAYING IS I DON'T WANT TO VILLAINIZE THAT RIGHT. I WANT TO MAKE IT SEEM LIKE IT'S THAT BAD TO HAVE. OH, YOU CAN BE WHATEVER YOU WANT. YES. THAT'S THE BEAUTY OF BEING AN ADULT. YOU CAN DO WHATEVER YOU WANT. YOU CAN BE WHATEVER YOU WANT WHEN YOU GROW UP. SO KYLE IS A HEALTHY, SAFE, EQUITABLE, INCLUSIVE AND UNIFIED CITY. OUR EASY ACCESS TO A VARIETY OF UNIQUE AND DIVERSE BUSINESSES, JOB OPPORTUNITIES, GREEN SPACES, AND THRIVING NEIGHBORHOOD COMMUNITIES MAKE US A PLACE WHERE PEOPLE AND BUSINESSES ARE PROUD TO CALL HOME. THAT'S GOOD, THAT'S GOOD. THUMBS UP. IF IT'S 80% OF THE WORDS AND 90% OF THE INTENT. SO EVERYBODY'S BEHIND THIS. EVERYBODY'S GOING TO AGREE TO SUPPORT IT. YOU'RE GOING TO HOLD EACH OTHER ACCOUNTABLE BECAUSE THIS IS GOING TO BE THIS IS GOING TO BE THE LENS YOU'RE GOING TO LOOK THROUGH TO JUDGE ALL THE INITIATIVES. THIS IS GOING TO BE THE LENS. YOU'RE GOING TO LOOK THROUGH MY SIDE TO DISCUSS ALL THE IDEAS. YOU GUYS ARE GOING TO GET IT. I KNOW I WAS LIKE, AWESOME, I WAS SORRY, I'M GOING TO GIVE YOU THE LOOK. THIS IS GOING TO BE THE LENS YOU LOOK THROUGH BECAUSE THERE'S TONS OF GREAT IDEAS OUT THERE. BUT NOT EVERY GREAT IDEA IS A GREAT IDEA FOR YOU. COULD JUST BE AN IDEA. IT COULD BE A GREAT IDEA FOR TAYLOR. DO YOU WANT TO BE TAYLOR? NO. OR BE KYLE. YEAH, EXACTLY. SO DO YOU LIKE IT? YES, I HOPE YOU DO, BECAUSE I REALLY LIKED IT. I THOUGHT YOU GUYS DID GREAT WORK. AND THE VIBE, AS CLAUDIA SAID, THIS TO ME IS A LOT MORE HOMEY.

THIS TO ME IS A LOT MORE EMBRACING, WELCOMING. IT'S A LOT SOFTER. THIS IS VERY TECHNICAL. THIS IS GERMAN TO ME. YEAH, A LITTLE BIT. BUT YOU KNOW HOW THE GERMANS ARE VERY

[03:00:09]

BUT BUT THIS IS THE THING HERE IS THE VALUE OPERATING MODEL IS CORRESPONDING. YOU DON'T GET TO CHARGE. DID I TELL YOU THIS? YOU DON'T GET TO CHARGE WHATEVER YOU WANT JUST BECAUSE YOUR CUSTOMER. IN A MINUTE. YEAH. YOU GOT A RANGE YOU CAN GET IN. SO EVERY ORGANIZATION HAS TO GET TO THE THRESHOLD LEVEL IN ALL THREE. AND THEN YOU PICK THE ONE YOU WANT TO BE THE BEST AT AND YOU PURSUE THAT. SO DO YOU WANT TO BE THE BEST AT BEING THE EFFICIENCY PEOPLE, OR YOU WANT TO BE THE BEST AT THE INNOVATION OR THE BEST AT BEING CUSTOMER INNOVATE. BUT THAT DOESN'T MEAN YOU GOT TO IGNORE THE COSTS. EVERYBODY HAS TO BE. SO YOU MAY NOT BE OPERATIONALLY EXCELLENT, BUT YOU AT LEAST NEED TO BE OPERATIONALLY EFFICIENT. THAT'S THE THRESHOLD. YOU MAY NOT BE THE PRODUCT LEADER, BUT YOU HAVE TO HAVE AT LEAST PRODUCT DIFFERENTIATION. DIFFERENTIATION. PEOPLE NEED TO BE ABLE TO DISCERN YOU FROM EVERYBODY ELSE. AND YOU MAY NOT BE CUSTOMER INTIMATE, BUT YOU'VE GOT TO BE EVERYBODY'S GOT TO BE CUSTOMER RESPONSIVE. GET THOSE THREE AND YOU PICK THE ONE YOU WANT TO BE BEST AT.

AND THAT'S HOW THAT WORKS. BUT IT GOES BACK TO WHAT I WAS SAYING. SO YOU CAN'T LEAVE NOW.

ALL RIGHT. SO I'LL TYPE THAT UP. 9:00 TOMORROW. LET'S SKIP TO THIS. ALRIGHT. SO IT'S UP TO YOU GUYS. HAVE YOU GUYS FILLED OUT YOUR. FUN FACTS? YES. COURTNEY, HAS ANYBODY ELSE DONE A FUN FACT SHEET? HOW DOES IT FEEL? MELISSA. YEAH. ALL RIGHT. TOMORROW WE'RE GOING TO START AT NINE. WE'RE SCHEDULED TO GO TO 9 TO 5. THE AGENDA IS WE'LL FINISH UP. WE DIDN'T DO TODAY.

WE'LL DO BALANCED SCORECARD GOALS. WE'LL DEVELOP THOSE FOR THEN THEY'RE GOING TO DO THE STAFF WILL DO. IS IT TESTING. YOU'RE GOING TO DO AN OVERVIEW OF THE CURRENT STRATEGIC PLAN.

WE CAN TALK ABOUT HOW THAT ALIGNS WITH YOUR VISION AND YOUR GOALS. WE'LL TALK ABOUT THE BUDGET PROCESS. WHAT ARE YOUR GOALS FOR THE BUDGET. WHAT ARE YOUR YOU KNOW YOUR YOUR HOT BUTTONS AND TALK ABOUT THE PROCESS. AND THEN YOU'RE GOING TO GO THROUGH SOME KEY INITIATIVES ONE BY ONE. AND YOU CAN DETERMINE HOW THOSE HELP CONTRIBUTE TO YOUR VISION, BECAUSE NOW YOU GOT THE LENS TO LOOK THROUGH AS A GROUP. SO DO YOU GUYS WANT TO DO FUN FACTS NOW NOW OR DO YOU WANT TO DO THAT IN THE MORNING. DO YOU WANT TO THINK ABOUT IT OVERNIGHT? WRITE YOUR THOUGHTS DOWN AND WE'LL DO IT FIRST THING IN THE MORNING. I'M DONE FOR THE NIGHT. I STILL HAVE PRIZES, SO WE'LL DO IT FIRST THING IN THE MORNING. WE'LL

[03:05:02]